Spotify has added streaming conversion metrics to Ad Studio.The useful new metrics allow artists and labels to track how each listener responded when they hear ad on the streamer. Spotify Ad Studio launched in 2017. The self-service ad platform can target fans and fans of similar artists with a $250…
Tag archives: Spotify
Spotify’s New Personalized Playlists May Impact Where Your Music Appears
Appearing on one of Spotify’s playlists has, in many ways, become the Holy Grail of the music industry for up and coming artists, but doing so could soon get harder, thanks to the platform’s rollout of its ‘personalized playlists’. Here, we look at the impact and how artists can work…
Songwriters vs Big Tech: Has The Tide Turned? [David Israelite]
[UPDATED] In this guest post, National Music Publishers Association head David Israelite explores how social media has shifted public opinion toward the songwriters and music publishers in their battles with Spotify, YouTube and other music services. _____________________________________ By David Israelite of the National Music Publishers Association [NMPA], This first appeared…
Ari Herstand On Digital Distributors, Spotify Listeners and More [Music Biz Weekly Podcast]
Musician, author and artist advocate Ari Herstand visits with Jay Gilbert on the Music Business Weekly Podcast to discuss digital distributors, Spotify listeners and his book ‘How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician.’ The…
Consumers Getting Fed Up With Streaming Subscriptions
While many television consumers have cut the cord and are eschewing traditional cable in favor of streaming options, it seems these same streaming services are taking up some of the practices which made cable so unappealing in the first place, and consumers are less than thrilled. _______________________________ Guest post by…
Apple Music Has More Paid US Subscribers Than Spotify [Report]
Apple Music has more paid subscribers that Spotify in the United States, according to a new report from the Wall Street Journal, citing sources familiar with the figures. Apple has been adding subscribers at a faster rate than Spotify, both in the US and globally. According to the WSJ, Apple…
Apple Music has more paid US subscriptions than Spotify – report
Apple Music had 28m subscribers in the US as of February, says WSJ
The post Apple Music has more paid US subscriptions than Spotify – report appeared first on Music Business Worldwide.
Green Takeover: Spotify’s Podcast Play Pays Off, Beating Apple In Multiple Markets
Spotify’s $500 million move into podcasts appears to already be paying off for the audio streamer. New data shows Spotify has surpass Apple to become the dominate podcast player in Mexico, Spain and Italy and all of South America. A Green Takeover While Apple’s dominance remains in the US and…
Apple Music Is Now Cheaper Than Spotify, YouTube In India
The race to the bottom continues as Apple Music cuts streaming music subscription rates in India weeks after Spotify and YouTube Premium launched there. New individual subscriptions have been cut to Rs 99/$1.43 monthly. From Indian Express: Close to four years after it was launched in India, Apple Music has…
10 Trends Reshaping The Music Business [Mark Mulligan]
Streaming may get all the headlines, but it is far from the only factor that’s driving strong and and sustained growth in the recorded music industry; and the ripple effects of these trends will reshape the music industry for years to come. MIDiA analyst Mark Mulligan offers 10 trends reshaping…