Tag archives: Spotify

Spotify Will Only Cost $5 per Month in the Middle East and North Africa

World domination comes at a price — a literal ARPU price. In its Q3 2018 report, Spotify revealed a disheartening fact for investors – average revenue per user (ARPU) continues to decline. This marks the second straight fiscal quarter the streaming mus…

Why Is Spotify Charging Half Price In Some Of The World’s Richest Countries?

Spotify is on the verge of launching in the Middle East and North Africa (MENA), and with that comes news it will charge the local equivalent of about $5 per month , or half of what it charges in the US and Europe. But while some MENA countries have less…

What Spotify’s Personalization Strategy Can Teach Us

The degree of personalization offered to Spotify users is what the executives credit the streaming services massive growth to, and is something which anyone hoping to market their brand should take into account. Here we look at what bands and artists can glean from personalization strategy used at Spotify. ________________________…

The Power Of The Playlist: Is It Overblown?

Among artists releasing music this days, it’s fairly common to see them sink a lot of promotional resources into trying to gain a coveted placement on one of Spotify’s major playlists, the theory being that such a prominent placement will make a band’s career, but is this really the case?…

Releasing music is easy. Building a music career is harder than ever

Absolute Label Services Director Simon Wills on Spotify’s challenge to traditional gatekeepers and why career artists may feel not much has changed
The post Releasing music is easy. Building a music career is harder than ever appeared first on Music Bu…

Spotify Unveils Publishing Analytics Platform

Spotify continues to build on its analytics platform, this time for publishers. Several months ago, Spotify unveiled a new feature on its For Artists platform – free direct uploads. Bridging the gap between artists and the streaming music service, musi…

Spotify Music Publishing Analytics Launches In Beta

Spotify has launched Publishing Analytics in beta. Dubbed the first music streaming analytics tool built specifically for music publishers, the platform was developed in collaboration with a range of publishers to service the various roles that publishers play from A&R to administration. Spotify Publishing Analytics provides music publishers with daily…