Releasing a single track in 2019 is a very different animal than it once was, and presents a set of unique challenges and opportunities. In this piece Chris Robley offers the promotion and distribution tips needed for planning the release of your next standalone track. ____________________________ Guest post by Chris…
Tag archives: Marketing
Getting Your Fans To Be Obsessed With Your Music
If you want to succeed as a musician, it is essential to focus on your craft as an artist, and make your fans obsessed with your music. Here, Cari Cole reveals three secrets for making your music pop and getting your fans to perk up and take notice. ______________________________ Guest…
How Experts Use Content to Create Brand Authority and Increased Sales
Dynamic storytelling is easier to do and more effective for sales than you might think.
Journey Of A Track: Navigating The Playlist Ecosystem
In this recent article from Chartmetric analyzing music data, their playlist analyzer takes apart the Spotify, Apple Music, and Deezer playlist ecosystems to help artists formulate optimal trajectory for their tracks. _____________________________ Guest post by Nuttiiya Seekhao of Chartmetric Artists and their teams understandably have many playlist performance questions: “Given…
5 Major Promotion Opportunities To Consider When Releasing Your New Music Video
As navigation of the video marketing landscape becomes increasingly difficult, more and more artists are running into challenges successfully launching music videos or other types of visual PR. Here we look at five resources that can make all the difference in making your marketing campaign a success. __________________________ Guest post…
6 Music Industry Side-Hustles Artists Can Pursue
As a musician, making enough money to pay rent and buy food is tough enough as it is, but being able to pull down enough income to afford things like PR and interesting merch can often seem out of reach. Luckily, be a musician also opens you up to a…
The Rise of Account-Based Marketing
How you can save time and money compared to traditional outbound sales efforts.
How Fender Focused On 3 Trends To Build A Winning Future Focused Strategy (And Avoid Gibson’s Mistakes)
Fender has soared while Gibson and other instrument manufacturers have faltered despite both facing a shifting and uncertain marketplace. The reason for Fender’s rise, according to Keith Jopling of consultancy MIDiA has been a trend-driven future-focused strategy driven by a new CEO and CMO along with former Warner Music digital…
Stressed Out By Your Small Stats? Watch This Video Now
Analytics are more important than ever… but they don’t tell the whole story. In this video by ArtistPro founder Hisham Dahud, he explains why emerging artists should NOT be deterred by relatilvey small numbers, because their CORE fans may be silently growing under the radar. Words from Hisham: Do not…
Free ‘How To Sell Fan Subscriptions’ Webinar This Wed.
Don’t forget to sign up for this free Bandzoogle webinar to learn how to get started with fan subscriptions as well as how to maintain them. Join Bandzoogle’s Dave Cool on Wednesday for a free webinar to find out how to generate recurring revenue with subscriptions and deepen the connection…