Here we look a promotional case study done on the band Nothing, as they worked to promote the release of their sophomore album through close participatory fan interaction and clever social media tactics. ______________________________ Guest Post by Chris Calabrese on The Orchard’s The Daily Rind GOALS Nothing is an alternative…
Tag archives: Marketing
How Indie Artists Can Grow Their YouTube Subscriber Base
Cultivating an enthusiastic fanbase is one of the key components of becoming a successful artist, something for which YouTube can be a great resource, particularly if you can convert those viewers and fans into subscribers. ______________________________ Guest Post by Jessica Allossery on Soundfly’s Flypaper Maintaining an energized fan base is…
6 Essentials For An Indie Artist’s Toolkit
While being a do-it-yourself independent musician is certainly possible in this day and age, there are certain tools that make it significantly easier. Here we look at six such tools that can help artists with their marketing/managing. __________________________ Guest Post by W. Tyler Allen on the TuneCore Blog Being a…
Getting The Marketing Band Together; Hiring Business Help
There’s no guarantee that a good musician will also happen to be a savvy business person as well, which is why hiring outside help can often be a good idea. Here we look the proper way to go about hiring business help so that an artist can instead focus on…
Most Musicians Are Not Entrepreneurs
This article examines how, in the modern era, artists need to be able to not only make music but also effectively sell themselves, something which most musicians are not naturally good at, meaning they need a good entrepreneurial team on their side. _______________________________ By Matt Voyno of The New Rockstar…
10 Music Marketing Lessons Learned From Lisa Lepine
Following the recent tragic passing of Lisa Lepine, Chris Robley shares with us ten important music marketing lessons learned from the "ProMotion Queen." ____________________________ Guest Post by Chris Robley on CD Baby’s DIY Musician Blog Last week the music community of Portland, Oregon lost one of its true gems: Lisa…
How Your Music Distributor Can Help Increase Your Revenue
Introducing a new video series, we here examine what a distributor can do to further disseminate your music among the masses, thereby leading to an appreciable increase in revenue. ________________________________ In this latest post from MusicThinkTank, Ta’Rikah Jones unveils the launch of a new Music Biz 101 YouTube series, the…
Indie Shuffle, SubmitHub And The Hassle Of Submitting To Music Blogs
In this interview, Jason Grishkoff, founder of the established music blog Indie Shuffle, discusses his latest project, SubmitHub, a site designed to streamline the complex and disorganized process of submitting to music blogs. _______________________________ Guest Post by Kevin Cornell on the TuneCore Blog Whether you’ve got some scratch for a…
Getting Low Turnout At Your Shows? Here’s What To Do
It’s not uncommon for artists to hit something of a wall when growing their fanbase, with the result that attendance at shows may begin to slip. Here we look at several different factors which can contribute to this slump, and what artists can do to turn it around. _______________________ Guest…
Facebook Ads: 6 Ways They Can Work For Performing Artists
In this article for musicians and independent artists, Dave Ruch explores what artists can accomplish through the use of Facebook advertising, and why such ads can often be a worthy (and sometimes minimal) investment. ____________________________________ Guest Post by Dave Ruch, Originally posted on the Educate and Entertain Blog There’s no…