A website is a valuable resource for musicians and, when used properly,can be a powerful tool for converting fans, but before turning them into long-term followers, it’s important to get them there in the first place. ___________________________ Guest Post by Nicholas Rubright For musicians, having a website is the norm…
Tag archives: Marketing
Indie Band Teams With Brewery To Release Album On A Beer Can [VIDEO]
Beer and music have a long history collaboration. Furthering the relationship, indie rockers The Lights Out and Aeronaut Brewing Co. have collaborated to create T.R.I.P., a sci-fi album on a beer can. I’ll admit that when I read the press release headline, I was hoping that the beer can turned…
Jay Coyle Launches Crowdfunding For Musicians Course with Soundfly [DISCOUNT CODES]
Music marketing expert Jay Coyle has successfully steered over three dozen direct-to-fan and crowdfunding campaigns over the past three years. Now he’s partnered with Soundfly to create an online course to teach you to do the same, "Crowd Funding For Musicians." ______________________________ Crowdfunding isn’t a new or even novel concept….
As Vine Shuts Down, A Brief History Of Failed Social Media Sites [INFOGRAPHIC]
Last week came news that Twitter is shutting down video app Vine. It’s the latest in a growing list of social media fails that serve as a reminder that the best place to communicate with fans is always the channels you control (web, email, text). Remember MySpace and iTunes Ping?…
6 Simple Tips For Promoting Your Event Offline
While the ease and prevalence of digital promotion can make it tempting to focus exclusively on online promotion of your event, these six offline old school techniques can actually prove more effective when it comes to boosting attendance at your next show. _______________________ Guest Post by Dan McCarthy on Eventbrite…
10 Tips For How To Work With Tough Promoters
The "tough" promoter can be a facet of many local scenes, and though it can often be challenge to get on their good side, doing so can ultimately be an invaluable asset to getting good shows, as well as building your career in general. ________________________ In this recent post, lifted…
7 Essential Tips For DIY Artists From Indie Musicians Trent Severn
Here acclaimed Canadian singer-songwriter and member of the group Trent Severn Dayna Manning offers artists seven valuable pieces of advice for artists on good DIY principles to follow. ____________________ Guest post by Dayna Manning on PledgeMusic News Today we’re thrilled to feature a guest post by acclaimed Canadian singer-songwriter Dayna…
Instagram Is Testing Live Video
Instagram is testing live video. Considering how much Facebook is emphasizing live video, it should come as no surprise that one if its biggest acquisitions – Instagram – would also add it. The tip that it’s actually happening came via a Russian news blog who poked around a beta version…
10 Ways To Maximize Sales, Streams Of Your Latest Release
Releasing music requires a massive amount of work for any artist as they must ensure their music is promoted and marketed in such a way as to actually reach the listener. Here we look at ten different techniques for increasing the revenue earned from your tunes. ______________________ Guest post by…
How Fan Videos Helped Sell Adele’s “Hello”
It is a truth universally acknowledged that having a good video to accompany it can really help a song to gain popularity, as seems to have been the case with fan copies of the video for Adele’s "Hello" according to recent analysis. ___________________________ Guest Post by Bobby Owsinski on Music…