[UPDATED] With social media platforms constantly changing and upgrading, it can be difficult to stay up-to-date, particularly if you’re new to the platform in the first place. While such can often seem to be the case when it comes to Instagram and Snapchat in particular, we here look at seven…
Tag archives: Marketing
Facebook Music Test: Proof Fans Are Missing Updates From Their Favorite Artists
In the early days of Facebook, it was an excellent resource for artists looking to market themselves to followers, but as advertising was introduced and the platform became increasingly crowded, it became harder for artists to get their content seen. Here Ronan Mason tests just how bad it’s become. ___________________________________…
How To Get A Knowledge Panel For Your Band
If you can get a knowledge panel (the coveted information breakdown which you may see to the left of a googled artist) to appear next to a search of your band, you’re in good shape branding wise. Here we look at what an artist can do to facilitate such a…
How To Get A Knowledge Panel For Your Band
If you can get a knowledge panel (the coveted information breakdown which you may see to the left of a googled artist) to appear next to a search of your band, you’re in good shape branding wise. Here we look at what an artist can do to facilitate such a…
How A Ukrainian Accordionist Video Went Viral
In this article Shinjoo Cho delves deep into the success of the recent viral video of a Ukrainian accordionist playing ‘Summer’ from Vivaldi’s Four Seasons, breaking down how the accordion functions and what makes the video so compelling. _______________________________ Guest post by Shinjoo Cho on Soundfly’s Flypaper If you’ve spent…
ReverbNation Partners with The Fader’s Publishing Network
[UPDATED] ReverbNation offers tens of thousands of musicians free and affordable tools to build their careers. One way they make that possible is partnering with brands who appreciate the engagement and buying power of independent music fans. A new deal with The Fader is designed to reach more brand partners…
Customize Your Videos With YouTube End Screens
Every YouTube channel’s goal is to get consumers to fall down a rabbit hole of watching more and more content, something which has been made easier by the platform’s introduction of end screens, encouraging the viewer to click onward to the next video. ___________________________ Guest post by Sam Jennings of…
Set Yourself Apart: How To Run A Successful Crowdfunding Campaign
While the mention of crowdfunding can often trigger a sense of frustrating fatigue amongst artists and others in the music industry, a campaign which is unique and stands out from the crowd can still be your ticket to industry success. _________________________________ Guest post by Elyadeen Anbar of Soundfly’s Flypaper Accomplishing…
Using Facebook For Event Marketing
Before it’s demise as social networking tool, Myspace provided a conduit between fan and musician that had never been seen before. In this piece we look at Facebook, and more specifically Facebook event pages, can be used to fill that gap. ____________________________ Guest Post by Joshua Powell [This article was…
How To Better Understand Your Fanbase
To survive in the modern music industry, it is imperative that you understand your fans in order to help your audience grow. Part of this requires being able to recognize the difference between your casual fans and your core fans. _______________________ Guest Post by Bobby Owsinski of Music 3.0 Your…