How To Get Press Coverage For Your Band – Pro Tips For Writing Promo Emails

Getting good press coverage for your band often requires crafting the perfect promo email. Here we look at what the necessary components of a great promo email are, depending on the needs of both the sender and the recipient. ________________________ Guest Post by Kira Grunenberg on Soundfly’s Flypaper What defines…

Are Facebook Ads Worth It?

Facebook has grown massively since it’s creation in 2004, and the scope of it’s audience is such that getting anyone to see your post, particularly if you are a band or artist, can often necessitate shelling out for costly ads, but are they worth it? _____________________ In this latest piece…

Twitter Tips, Tricks, And Best Practices For 2017

The massive scale of Twitter’s user base makes it a valuable platform for reaching large swathes of fans, particularly those outside of what might be described as your typical demographic. Here we look at some current tips, tricks, and ideas for connecting with potential fans on Twitter in 2017. ____________________…

What The Music Industry Can Learn From The Gaming Industry

Here Bas Grasmayer explores the unprecedented growth of gamer personalities, the business models they use, and what the music industry can do to learn and directly benefit from the gaming industry and it’s marketing tactics. ___________________________ Guest Post by Bas Grasmayer on Synchblog The gaming industry counts as many differences…

How Cracker Barrel Earned Dolly Parton A Grammy

Already no stranger to the Grammys, Dolly Parton received her ninth award recently for her performance alongside known a cappella group Pentatonix. Part of the reason for the success of this latest collaboration appears to be, the result of some clever marketing by country-themed restaurant chain, Cracker Barrel. ___________________________ Guest…

Musician’s Guide To Setting And Achieving Goals [Cyber PR]

Most people set goals at the beginning of the year, but you can set them at anytime! Here is CyberPR’s Musician’s Guide to Setting & Achieving Goals. __________________________________ Ask yourself: Is now the time I want to make a difference for my musical career? And if so – what difference…

A Marketing Plan For Your Downtime [Michael Brandvold]

For artists and bands, it seems as though most marketing advice tends to revolve around how to market a specific thing, be it a new album or event, but it’s important to also give thought to marketing during your downtime, between tours and albums. _________________________ Guest post from Michael Branvold…