5 Unorthodox Music Marketing Techniques You Need To Try

In the process of refining your music marketing strategy, it can often be a good idea to separate yourself from the crowd by trying out a few unconventional marketing techniques. Here we look at five different examples of how you can mix up your marketing techniques. ________________________ Guest post by…

Is Your Song Ready To Pitch?

As a songwriter, the right stage at which to pitch a song to an artist or their management can be a difficult call to make. Here we look at some good questions to ask yourself and important guidelines to follow before plugging your song for make or break judgement. ___________________…

Comparing "Stories" on Facebook, Instagram, Snapchat

Now that Instagram and Facebook have also hopped on the ‘Story’ train, it can be challenging for entrepreneurial artists know which to employ when reaching out to fans. Consequently we’re providing some key info on how to better make that call. _____________________ Guest post by Allison Ullrich, Manager, College &…

7 Ways To Promote Your Music On YouTube

As a musician, standing out from the masses in the crowded world of online promotion can be challenging at best, but one of the best platform from which to cultivate a fanbase and grow your notoriety remains YouTube. Here we look at seven of the best ways to promote your…

Complete Guide To Marketing Your Music Online

The sheer variety of options when it comes to marketing your music online can make the prospect seem overwhelming to some artists, as they try to determine what’s worth the investment of time, energy and, of course, money. Here we offer a comprehensive guide on online music marketing done right….

How To Get Music Bloggers To Respond To Your Email

Constantly bombarded with emails from artists confident their music is the next big thing, it can often be difficult to get music bloggers to offer up any kind of reply to your digital clamors for their attention. Difficult, but not impossible. Here we look at the best practices for getting…

Fyre Fest Debacle Highlights Difference Between Marketing, Branding

The recent debacle surrounding luxury music festival experience turned disaster Fyre Fest has served to highlight the difference between a successful marketing campaign and actually executing an event that doesn’t irreparably damage one’s brand. ______________________ Guest post by David Deal of Super Hype Blog The Fyre Festival has become the…