If lead generation is the engine that drives your business, then content marketing is the premium grade gasoline you use to fill that engine.
Tag archives: Marketing
A "Must Use" Tool To Market Your Music and Tours [The Music Biz Weekly Podcast]
Gogi from Gupta Media visits the Music Biz Weekly Podcast to talk about smartURL 2.0. You’ll get the lowdown on the new Pivot smartURL and how it quickly builds a music landing page for you. Gogi also shares info on Events smartURL for marketing live shows. ________________________________________ The Pivot smartURL…
50 Marketing Tools to Help Your Business Crush the Competition
With the right tools in place, marketers can move ahead of the competition with minimal effort.
A "Must Use" Tool To Market Your Music and Tours [The Music Biz Weekly Podcast]
Gogi from Gupta Media visits the Music Biz Weekly Podcast to talk about smartURL 2.0. You’ll get the lowdown on the new Pivot smartURL and how it quickly builds a music landing page for you. Gogi also shares info on Events smartURL for marketing live shows. ________________________________________ The Pivot smartURL…
Why You Should Incorporate Playlists Into Your Social Media Strategy
When it comes to marketing and promotional strategies, artists tend to focus on how they can get their music on other people’s playlists. This article looks at approaching it from the other end, with artists themselves acting the curator. _______________________________ Guest post by Bas Grasmayer of Music Tech Policy The…
Tips For Building A Killer Musician Press Kit
One of the fastest, easiest, and most effective ways to present yourself as an artist, and will quickly tell any organization or booking agency whether or not you’re worth the investment, and not having one can cause you to miss out on great. ______________________________ Guest post by Emma Miller A…
4 Ways to Market Your Videos Using Facebook Groups
Get noticed and build your audience.
20 Reasons Your Music Doesn’t Sell [Loren Israel]
While many artists may feel as though their music is worth buying (and they may be right) there are a number of reasons why it might just not be selling. Here Loren Israel looks at twenty different potential reasons. _________________________ Guest post by Loren Israel Unclear goals. Successful artists have…
The NBA’s Marketing Superstar
Atlanta Hawks’ CMO Melissa Proctor discusses being on the forefront of sports marketing
How To Grow Your Online Music Brand In 24 Hours
While the ways in which you can "make it" in the music industry have certainly changed, it still requires a concerted effort to stand out from a sea of other talented artists. This piece looks at how you as an artist can work to develop your brand online brand and…