If you’ve got a major show or tour in the offing, you may be eager to think of new ideas for taking your marketing to the next level, and amplifying your exposure among potential ticket buyers. Here we look at ten great guerrilla marketing ideas for 2019. ____________________________ Guest post…
Tag archives: Marketing
Top Way To Improve Press Coverage Of Your Music
With the world of music journalism in a state of disarray, navigating when and how to get press coverage of your music has become increasingly challenging. Even once you’ve selected an outlet, getting that publication or personality interested in your music is a major hurdle, one where adding a personal…
How Data Metrics Work For Independent Artists
While social media platforms offer artists a convenient method for contacting and advertising to fans, these sites also provide valuable marketing info behind the scenes on the demographics of visitors and other helpful data-driven insights. _____________________________ Guest post by Carter Wilson of the Berklee College of Music: Music Business Journal…
15 Major News Outlets Protest Ariana Grande Photo Agreement [Read Full Contract]
15 major news outlets have joined together to oppose a restrictive photo agreement fot Ariana Grande’s upcoming Sweetener Tour. The agreement, which all photographers must sign to recieve a photo pass, includes a clause giving Grande ownership of all of the images. The outlets – American Society of Media, Photographers…
7 Ways To Promote Your Music And Grow Your Fanbase
In the modern music industry, being talented and unique isn’t enough to help you stand out from the crowd of other artists, and gaining the kind of recognition you want in a competitive market requires careful strategizing, and a good understanding of your strengths. ________________________ Guest post by Becky Holton…
You Have a Product, Now You Need a Strategy
Without a clear strategy, companies often get sidetracked.
Fans Want To Hear Your Narrative: Building A Story For Your Music Career
When trying to promote yourself as an artist, it can be easy to fall into the trap of focusing exclusively on social media and the promotion of your latest release, for while this is certainly important, too many artists neglect the development of their personal narrative, and the crafting of…
Soundcloud Adds Curated Playlists, Community Pages, More Music Discovery Options
Since playlists are the new radio, Soundcloud is making sure they have a place on the dial. Beginning today, alongside the personalized “SoundCloud Weekly” and playlists like “Fresh Pressed,” the steamer is adding more handcrafted playlists, including some curated by leading music journalists and artists. Soundcloud has also added community…
New Pinterest Stats Show Why It Shouldn’t Be Ignored
An SEC IPO filing share stats that serve as a reminder of just how popular the ‘visual search engine’ is and why it should not be ignored by any serious marketer. The highlights and how to use the platform to market music: 265 million monthly active users that’s up from…
Key Tips For Getting Started On Your Artist Website
As you start to develop as an artist and achieve more success, it’s a good idea to start thinking about your professional image. Once of the best ways to cultivate a good public face is through a website. Here we look at just how to go about that process. _________________________________…