Tag archives: Marketing

Here are four of the biggest lies about what makes tech startups successful, along with some marketing management tips.

Could your company be missing out on some opportunities by not utilizing affiliate links to build your brand awareness? Let’s weigh the pros and cons.

Influencer marketing is one of the most effective digital marketing techniques to help brands connect with their audience.

If the idea of working with a public figure triggers a gut check with members of your team because of the person’s past comments and actions, reconsider whether you want your brand to be connected to that person.

Connect with your audience with a content creation strategy that increases brand awareness and guarantees a loyal customer base.

If you understand Web2 marketing, then you’re already halfway there. Here’s how to prepare your business for marketing in Web3.

Disruptive marketing challenges the status quo of marketing and goes against the grain of traditional marketing. Because of this, it’s the best way to capture the modern-day consumer’s attention.

Chat apps and texts are climbing the ranks for the No. 1 spot in the future of marketing. Here’s what sets it apart from other marketing strategies and how you can use it for your business.

Return on ad spend (ROAS) is commonly misunderstood and therefore misused. Here’s why and what you should focus on instead.

My live show helped me gain new clients and partners, and it also grew my network. Here’s how starting your own live show can help you do the same.