Would a fixed CPM across streaming platforms like YouTube, Spotify, and Apple Music truly solve the value gap problem? Does the YouTube value gap actually exist? According to Google and YouTube, of course not. Yet, multiple studies have shown the contrary. Last July, the team at Information is Beautiful found that the popular video platform […]
The post Spotify Pays 75% More Than YouTube on Free Streams; 515% More on Paid Streams appeared first on Digital Music News.