Spotify has hired Chaka Zulu to head artist and talent relations. Zulu is the long term manager of rapper Ludacris and co-founder of the Disturbing Tha Peace label. He replaces Troy Carter who exited the streamer several months ago. He shared the news via a post on Instagram.
“I am excited to share that I am joining the Spotify team as Head of Artist and Talent Relations,” he said. “With my background, expertise and passion for the music industry and artists, I look at this new position with Spotify as GROWTH, REPRESENTATION and SUPPORT for the artist community further building on what the team has done to foster strong relationships with creators. In my role, I will lead the strategy for how we interact with creators, identifying new and innovative ways to work together. I can’t wait to dive into what is sure to be an exciting ride with an amazing and talented team.”