LyricMech is bringing song lyrics to merch on a massive scale. Remember those lines in songs that say it all, simply and perfectly? Now fans can emblazon these lines on t-shirts, caps, mugs, and even shower curtains – and do it legally in way that also makes money for their favorite songwriters and artists.
_______________________________
LyricMerch is a new consumer-facing lyrics-driven service of LyricFind, the pioneering company that brought fully legal lyrics to search engines, lyric sites, and streaming services around the world. LyricMerch draws on LyricFind’s database of millions of lyrics and allows fans to put thousands of licensed lyrics on a wide range of clothing and household items.
Fans select the lines they’d like, format them as desired from an easy-to-use set of options, and the site will custom print the creation. Meanwhile, rightsholders get royalty payments for the use of their work.
“We see this as a win-win for songwriters and artists, and for fans who love their lyrics,” says Darryl Ballantyne, CEO of LyricFind. “LyricMerch also expands the income possibilities for lyrics rightsholders, helping them make the most of an asset that is growing in significance in the digital era.”
LyricMerch offers a selection of designs and options for fans, and will create original designs for artists or labels when they need unique merch for an upcoming release or tour. LyricFind hopes to partner with design-conscious artists and their teams to craft just the right product that reflects their vision and sound.
This is the first consumer-facing offering from the pioneers of lyric licensing. Founded a decade ago, LyricFind has made it its mission to bring lyrics out of the shadows and into fully legal usage, turning what was once an industry loss leader into a true asset. Lyrics dominate music-related searches, direct fans to their favorite tracks, and promise to dominate voice command.
With LyricMerch, lyrics are poised to impact the world of style, as well. “Now that lyrics have been associated once again with recordings, it’s time for them to expand further,” Ballantyne notes. “The most memorable part of many songs is now a new fashion statement.”