In recent weeks, we’ve written a lot about how Instagram is becoming the best way to reach music fans and shared how to grow your following there. The news that Instagram has 600 million active users and rapid growth confirms that a strong presence on the social network is more important than ever.
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The Facebook-owned photo and video sharing app Instagram has surpassed 600 million monthly active users. That’s a 100 million user jump in the just six months. Previously, it had taken the social network 9 months to add every 100 million users.
But Instagram is still the smallest of Facebooks’ networks, suggesting that there’s still plenty of room to grow.
- Instagram: 600 million MAUs/Monthly Average Users, 300 million Daily Average Users
- Facebook: 1.79 billion MAUs, 1.18 billion DAUs
- WhatsApp: 1 billion MAUs
- Messenger: 1 billion MAUs
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