Freshly’s Founder Ditched Wall Street to Start a Restaurant in Arizona With His Parents. It Failed, But He Pivoted to Build a $1.5 Billion Business. Posted byAmanda Breen May 10, 2021September 15, 2021 Leave a comment on Freshly’s Founder Ditched Wall Street to Start a Restaurant in Arizona With His Parents. It Failed, But He Pivoted to Build a $1.5 Billion Business. Michael Wystrach and Carter Comstock sold meal-delivery service Freshly to NestlĂ© in 2020 for $1.5 billion. Here’s how they did it.