Facebook will now directly share a proportion of ad revenue with music rightsholders for UGC videos. Your move, TikTok… Posted byMusic Business Worldwide July 25, 2022 Leave a comment on Facebook will now directly share a proportion of ad revenue with music rightsholders for UGC videos. Your move, TikTok… A big move from Mark Zuckerberg’s company, as it lays down gauntlet to TikTok Source