Digital music distributor, marketer and leading YouTube multi-channel network ONErpm has dropped all upfront fees and barriers to digital distribution; and the results have been good news for both company and its artists and labels.
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After launching a limited no-upfront costs distribution pilot program just over a year ago, ONErpm today announced that they are dropping all upfront fees for its music distribution service to all download and streaming services, as well as, its market leading YouTube MCN.
The company works with 35,000 artists and labels worldwide, ranging from up-and-coming to established talent across all genres.
It’s goals are straightforward: by reducing barriers to distribution, more content is available to consumers, contributing to overall market growth. The results, both in terms of availability and revenue, have proven good for all stakeholders. Already, ONErpm has witnessed 30% month-to-month streaming growth for the last 15 months.
“With free distribution, ONErpm has completely shifted its focus to marketing artists and their releases to help them expand their audiences and poise them for long term success,” says CEO Emmanuel Zunz. “ONErpm’s incentives are 100% aligned with our clients so that together with our content owners and our partner platforms we can build a stronger future for music.”
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