“This new data should concern beer makers.”
Category archives: Target Markets
If You Don’t Have a Good Customer Avatar, You’re Losing Money
How a simple customer avatar can help you focus your message and close more sales
How to Hit It Out of the Park With Your Audience
Lessons in product-market fit from the San Francisco Giants CIO.
5 Essentials for Connecting With Your Ideal Target Market on Social Media
Half the world is online but your job is finding the fraction of them who will resonant with what you are offering.