Now in it’s tenth year of streaming, Netflix had a bumper year for both subscriber growth and earnings. Spotify too has seen a steady rise in subscribers, but so far seems unable to turn a similar profit. _________________________ Guest post by Mark Mulligan of anaylyts MIDiA and the Music Industry…
Category archives: Streaming & Cloud
How To Use Soundcloud To Drive iTunes Sales
With ubiquity of streaming, 2017 can seem like a tough year in which to expect to sell any of your music. This hardly means it’s impossible however. Here we look at a five step strategy for marking your music on Soundcloud to boost sales on iTunes. _______________________ Guest Post by…
Have $9.99 Streaming Subscriptions Reached A Saturation Point? [MARK MULLIGAN]
While music streaming has had good year overall, the financially polarizing pricing structure currently being implemented by the streaming industry seems to have some wondering if the number of customers willing to pay $9.99 has hit a saturation point. _______________________ Guest post by Mark Mulligan of Midia Streaming music had…
How U.S. Music Consumption Changed 2016 vs. 2015 [CHART]
The shift from buying music to renting/streaming it has happened more rapidly than almost anyone predicted. This chart from Statista shows the year-over-year pace as tracked by Nielsen who says audio streams were up 76%, while digital album and track sales were both down 20%. __________________________ Related articles Facebook &…
Pandora Tops YouTube, Spotify In 2016 Music Listening, As Streaming Beats Radio For First Time
Pandora, YouTube and Spotify combined to capture 72% of all streaming music listening in 2016. And for the first time ever, enjoying music via streaming was more popular than listening to music on the radio, according to a new MusicWatch survey. ______________________________ Pandora continued to be the most listened to…
6 Types Of Spotify Playlists That Will Feature A New Song
In the age of streaming, landing your music on a playlist is one of the best ways to be discovered as an artist. Here we look at the six different types of playlists to purse when seeking to get your music featured. _____________________________ Guest post by Chris Robley of CD…
Music Streaming’s New Playlist Economy
With the advent of streaming, playlists have risen to become many consumer’s default interface for listening to music, something which has some serious implications both for the music business and music itself. _________________________ Guest Post by Bas Grasmayer on Synchblog Playlists have become the default for listening to both new…
Music Streaming’s New Playlist Economy
With the advent of streaming, playlists have risen to become many consumer’s default interface for listening to music, something which has some serious implications both for the music business and music itself. _________________________ Guest Post by Bas Grasmayer on Synchblog Playlists have become the default for listening to both new…
New Payout Rates Shared For Spotify, Apple Music, YouTube
Given the controversy around streaming rates, it’s important to have some idea of what these numbers actually are. Here David Lowery shares his per stream rates across various platforms and see how the numbers shifted in 2016. _____________________ Guest post from David Lowery of Cracker and The Trichordist The last…
Spotify’s Latest Offer To Labels: A 14% Lower Royalty Rate
Spotify, YouTube and other music streamers are locked in tough re-negotiations with the major labels. But for Spotify, the stakes are the highest. The largest music streamer, which loses millions of dollars quarterly, is planning an IPO this year. __________________________________ Spotify’s latest offer to record labels marks an almost 14%…