The over-saturating of the online market has made promoting events challenging for artists, yet certain avenues still remain effective, provided your advertising is targeted correctly. In this piece we look at how Facebook events can be used to reach your ideal audience. _______________________ Guest post by Avery T. Phillips from…
Category archives: Social Media
Instagram Debuts New Longform Video Service IGTV
In an important shift for artists using the Facebook owned Instagram, the popular photo sharing platform has taken new strides into video by offering longform video in the form of IGTV, hoping this update will help it hang on to the teen market. _________________________ Guest post by Bobby Owsinski of…
Drew Morisey x DJ Ravine: Three Essential Social Media Tips for Artists
In today’s world, social media is absolutely vital to the career of any artist in any discipline. With music it is especially so because, let’s face it, most young people want to be musicians, creating even more of a challenge to stand out. To do this you need to be making music that is fresh […]
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Instagram Targets YouTube With 10 – 60 Minute Videos, Passes 1 Billion Users
Instagram now has 1billion users globally, up an impressive 200 million from September of last year. Anchoring its next chapter is an aggressive move into longer form video, including expanding the allowed video length for all users. Instagram has launched IGTV, a new app for watching long-form, vertical videos. Videos…
Your Social Media Profile Can Make the Difference Between Being Accepted or Rejected to Harvard
Make sure that your social media channels make you look good — important people are probably checking your profile.
Instagram Just Expanded Into 1 Hour Videos — Introducing IGTV
YouTube now faces its toughest competitor yet: Instagram. The Facebook-owned platform just opened 1 hour videos. Introducing ‘IGTV’… Who says YouTube gets to have all the long-form video fun? Now, Instagram is bull-charging into Yo…
‘Article 13’ Advances In Europe, Potentially Costing YouTube Billions – And Closing the ‘Value Gap’
YouTube may finally have to pay the music industry and thousands of artists the money they deserve. YouTube has long had a rocky relationship with the music industry. Thanks to the video platform actively exploiting ‘safe harbor’ loopholes in copyright…
Instagram To Lift 1 Minute Video Cap Later Today, YouTube Creators Lured
Instagram will launch a new video hub today and expand the 1 minute video length cap to a full 60 minutes, according to multiple sources. The announcement will be made at a press event at 9AM PT/ Noon ET today. A new longform Instagram video hub dubbed IGTV will be…
How To Promote Music Using Instagram Stories
As a DIY artist, walking the line between overt promotion and an actual authentic connection with fans can be challenging task. Luckily Instagram has developed feature which make achieving this balance that much easier. Here we dive into how. _______________________ Guest post by Chelsea G. Ira from the TuneCore Blog…
Botletter: Impressive Facebook Messenger Fan Communications, Marketing Tool
Veteran Music marketer and Music Biz Weekly podcast co-host Mchael Brandvold explores the Facebook Messenger tool Botletter, which provides artists with an exciting new way to effectively communicate with fans in a style similar to email. _________________________________ Guest post by Michael Brandvold of Michael Brandvold Marketing Botletter is a new…