Building community is the best rewarding way to build an engaged fanbase. Amanda Palmer’s crowdfunding efforts earned her $2.8 million from her community of supportive fans. Ariel Hyatt of CyberPR explores the three communities that make up every fan base and how to engage each. _____________________________________ By Ariel Hyatt of…
Category archives: Social Media
Spotify Playlists, Influencer Marketing, YouTube Placement: Case Study Of Indie Band Victors
In this case study, the team at Burstimo worked to raise the profile of the band Victors to the next level, by hitting hard on YouTube, Spotify, industry influencers, and social media as whole. Here we explore the story of their success. ___________________________ Guest post from Burstimo “Maddy and Alex…
Up Your Social Media Game By Answering These 8 Branding Questions
Don’t put the social media cart before the brand strategy horse.
Stop Chasing Fans and Do This To Find Social Media Success
In this examination of how to effectively grow your fanbase, Suzanne Paulinski explains the importance of focusing your attention on followers which you already have on social media, rather than chasing the numbers and neglecting preexisting true fans. __________________________ Guest post by Suzanne Paulinski of the TuneCore Blog [Editors Note:…
9 Tips For Increasing Social Media, Streaming Likes
Summer is the slow season for some, but Ariel Hyatt of CyberPR believes that it is a great time to connect with fans and gain new ones. Here she looks at generating more Likes across social media and streaming sites. _____________________________ By Areil Hyatt of CyberPR Summer is ON! And…
Instagram Targeting Mobile Generation With IGTV
With Facebook no longer the youth powerhouse it once was, Facebook owned Instagram is hoping to get these mobile-centric digital natives to spend an increased amount of time on Instagram, thanks in part to its new long-form video service. __________________________ Guest post by David Deal of the Superhype Blog The…
Fan Pyramid: How to Identify 5 Levels Of Fans, Engage Them
Think of your fans as a pyramid with your most devoted and loyal fans at the top. Michael Brandvold and Jay Gilbert discuss the five levels of the Fan Pyramid and how to recognize and engage fans at each level. The number one things your fans want is recognition, according…
7 Tips For Musicians To Write Emails Fans Will Adore
Gone are the days when the only thing you had to be good at as a musician was music. Artists are now required to do their share of marketing and management, something which doesn’t always come naturally. This article provides advice on how artists can craft effective emails which their…
Jaden Smith, Zayn Malik Use Instagram As Exclusive New Music Release Platform
By extending the length of videos from 1 minute to ten, and for some users to an hour, and the launch of its ITV video hub, Instagram hoped to unleash the kind of creativity that attracts and retains users. Jaden Smith just used it to exclusively release a new EP….
Making A Splash On Instagram: IG, You G, We All G On IGTV!
With IGTV having only recently been debuted, the time is ripe for artists and musicians to make an impact on the platform. Here we look at what we know about the service, and how to utilize it to its full potential. _____________________ By Ryan Whitman, Manager, Interactive Marketing at The…