If you’re an artist or band who’s even somewhat serious about your career, then you likely have a brand/image that you’re working to cultivate. In this piece we look at how to effectively extend that brand into your social media presence. ________________________________ Guest post from Sunny Stuart Winter Follow Sunny…
Category archives: Social Media
Making Social Media An Extension Of Your Band’s Brand
If you’re an artist or band who’s even somewhat serious about your career, then you likely have a brand/image that you’re working to cultivate. In this piece we look at how to effectively extend that brand into your social media presence. ________________________________ Guest post from Sunny Stuart Winter Follow Sunny…
4 Essential Social Media Copywriting Tips From Grammerly
For any organization using social media (buts bands and artists in particular) every post represents an opportunity to tell your story and engage with fans, with compelling content that is either amusing or engaging. Here we look at four tips for writing solid social media copy. _______________________________ Guest post by…
Thinking Outside The Feed: Using DMs & Augmented Reality
Capturing an audiences attention for any meaningful amount of time has become the challenge of the age, with attention spans now at an all-time low. Here we explore how more recent technological developments like augmented reality or fan-focused direct messaging can be harnessed for just such a purpose. __________________________ Guest…
Music Drives Social Media [MusicWatch]
We know that social media is primary driver of music discovery and music sales. But the reverse is also true – music drives social media – according to a new study by veteran music industry analyst Russ Crupnick and the team at MusicWatch. By Russ Crupnick of MusicWatch In a…
5 FREE Ways To Promote Music Long Before It’s Released
In this piece Patrick McGuire details the importance of a solid pre-release program, and how it’s necessary for building hype and excitement, growing your audience, and ensuring your release makes the biggest splash possible. _____________________________________ Guest post by Patrick McGuire from the Landr blog Promoting your new music shouldn’t start…
SoundCloud Adds Mobile Feature Spotify Lacks: COMMENTS
SoundCloud is relaunching a popular feature – comments from its mobile apps – alongside a new user experience in iOS and Android. It’s a feature that every music service should have, and is missing from Spotify and Apple Music. Commenting is a core social feature on SoundCloud, with millions of…
Musician’s Guide to Instagram’s IGTV
Instagram has a lot of news lately – they just hit 1 BILLION active users and they have just rolled out a brand new feature called IGTV that now allows you to upload videos longer than 1 minute. This post was a collaborative effort written by our badass interns Jared…
Geo-Targeting Your Facebook Event Invites
While advertising your show through Facebook can certainly be effective, the platform doesn’t always make it easy to do. In this piece Chris Robley of CD Baby walks us through how to geo-target your next out-of-town show to the right people. __________________________ By Chris Robley of CD Baby from the…
Dear Musicians, Do You Know Passwords and Who Has Access To All Your Accounts?
Music Biz Weekly podcast co-hosts Michael Brandvold go back to the basics to discuss some real experiences they’ve over years of working with artists. Do you know the passwords to all your many accounts? They bet that you don’t. Do you know everyone who has access to all of your…