Promotion via social media is a complex and ever-changing beast, with little consistency. Here we look at several dos and don’ts when it comes to marketing using hashtags, such as where and when they should be employed for maximum effectiveness. __________________________________________ Guest Post by Bobby Owsinski on Music 3.0 Social…
Category archives: Social Media
Building A Fanbase With Facebook Music Video Ads
Thanks to social media, buying advertising to promote music is no longer just for deep pocketed major labels. But where is the best place to spend limited funds? That’s a question we’re working to answer in a series of posts produced with the help of entertainment advertising experts Dash Two….
Social Media Is for More Than Just Marketing
In the business world, social media has become a go-to for brand development and customer care.
Justin Bieber Escalates War With His Fans, Deletes Instagram Account
It feels like Justin Bieber is at war with his own fans. A couple of months ago, he messaged fans to say that he’d no longer pose for pictures with them – including fans that had already paid for expensive VIP access. Now, he’s keeping his own photos off of…
6 Ways to Lawfully Embrace Social Recruiting
Checking an applicant’s social media profiles is reasonable due diligence but there are legal considerations you need to know.
Using Radio, Music Blogs To Promote Your Tour
For touring musicians, the best time to begin promotion is before they hit the road, but there’re still plenty of ways to attract media attention even if you’ve already begun. Here we look at several different ways of getting the music industry press interested in your show. ___________________________ Guest Post…
TARGETING: Your Daily Key To Growing Your Fanbase, Contacts
Growing a fanbase on social media is a difficult task, and requires a carefully plotted out strategy in order to be successful. Here we look at how targeting other musicians and fans who are likely to enjoy your music can help with marketing and growing your contacts. __________________________ Guest Post…
How Engaged Are Facebook Users? [CHART]
More people are using Facebook than ever, and their using it more, as well. At the start of 2011, 55% of the people who used Facebook every month also used it every day. Now, the percentage is 66%. ______________________________________ via Statista Related articles How to Improve Your Organic Reach on…
How Much Does Social Media Actually Impact A Band’s Draw?
When promoting a show via social media, it can be difficult to tell how much rampant posting across the various platforms actually translates into attendance at shows. Ultimately, it does make a difference, but using said platforms correctly affects dramatically affects the size of that difference. _____________________________ Guest Post by…
Azealia Banks Promises To Quit Social Media Forever
Twitter suspended Azealia Banks account back in May, after she made racist remarks about former One Direction member Zayn Malik. Now, the singer says she is quitting all social media, forever. On Facebook, Azealia Banks announced that she was quitting all social media for good. I’m seriously tired of peoples…