While ability and a marketable product are unquestionably important when it comes to making a career out of one’s music, the crowding of the industry on social media has rendered effective networking and communication skills more important than ever. _______________________________ Guest Post by Sunny Stuart Winter In the modern day…
Category archives: Social Media
Promote Your Music To Bloggers: A How To Guide
While it may seem as though blogs had their heyday back in the mid-aughts, they remain an important area of promotion for artists, and being able to convince the authors of said blogs to promote your work remains a valuable skill _________________________ In this fresh article from the front page…
Pandora Predictions Chart: Finding The Next One Direction
In this round of the Pandora Predictions Chart, they’re taking a look at the jazz funk boy band group Forever In Your Mind, set to potentially fill the void left by the currently defunct One Direction. _____________________________ Guest post by Emily Blake of Next Big Sound The Pandora Predictions Chart…
The Truth Behind SoundCloud Reposts And Paid Promotion
This piece takes an in-depth look into the world of paid promotion and reposting on SoundCloud, including an examination of just how much a repost is worth, whether we’re in a reposting bubble and how to better gauge if a repost will actually help to boost exposure. ______________________ Guest post…
5 Non-Musical Skills Musicians Should Work To Improve
Certainly improving one’s musical ability is paramount when it comes to maintaining a successful music career, but music is a business, meaning that there are some non-music related skills artists must also hone, or else risk the ruination of their career. _______________________ Guest Post by Jesse Sterling Harrison on the…
The Online Response to the Big Debate Reveals Just How Influential Social Media Is
While social media played a role in both the 2008 and 2012 elections, the influence of platforms such as Facebook and Twitter in previous election cycles pales in comparison to this year.
Apple Music Best Practices For Musicians: They Updated, So You Should Too
As a kind of followup to their earlier ‘best practices’ piece, The Daily Rind takes use through the updated Apple Music iOS 10 interface, with an refresher on the best practices to adopt with this new interface. ______________________________ Guest Post by Tricia Arnold: Senior Director, Retail Marketing on The Orchard’s…
Social Media Marketing For Musicians: Get More Fans Via Facebook
Regardless of genre, it’s a goal of virtually every artist in every genre to grow a sizable fanbase and, if one plays their cards right, Facebook can be an excellent way to find and reach these potential fans. ______________________ In this recent post to MusicThinkTank, Jon Ostrow helps artists work…
Snapchat Marketing 101 For Musicians, Clubs, Radio Stations And Record Stores
While Snapchat is unarguably a valuable marketing resource, the nature of the platform is such that it can be hard to measure your success with much accuracy. That said, there are still steps bands and artists can take to ensure their Snapchat is getting the kind of fan attention it…
3 Stages Of A Successful Music Launch
While an artist may have created wonderful music, how they launch it can make or break the success of the material. Here Yann Ilunga discusses what he learned in his conversation with Music Launch Summit founder Steve Paolfreyman about the right way to release new music. ________________________________ Guest Post by…