Category archives: Social Media

How To Launch A Viral Dance Challenge: Taylor Girlz Explain

In this piece we look at the remarkable success story of Atlanta trio Taylor Girlz and what the group has done in order to grow their popularity and launch multiple viral dance challenges. _____________________ Guest Post by Emily Blake on Next Big Sound If you’ve been keeping an eye on…

Remember Myspace? It Taught Indie Artists The Power Of Engagement

In this piece Rich Nardo weighs in on the legacy left behind by the once omnipresent Myspace, and the legacy it has left behind, as well as lessons current artists can learn from indie Myspace bands of the early aughts. ______________________ Guest post by Rich Nardo on Tunecore [Editors Note:…

Taylor Swift. Zayn Malik Release Surprise "50 Shades Darker" Duet "I Don’t Wanna Live Forever" Exclusively On iTunes

Just before midnight last night, Taylor Swift and Zayn Malik released a duet, "I Don’t Wanna Live Forever," without notice. The surprise release is the first song from the upcoming film,"Fifty Shades Darker." ________________________________ Just before midnight on Thursday, Taylor Swift tweeted the surprise release of a new track with…

Master Social Media For Events In 9 Simple Steps

With such a high percentage of ticket sales coming in as a result of social media promotion, being able to market an event on social media effectively is critical to making it a well attended success. _________________________ Guest Post from Eventbrite Nearly 25% of traffic to ticketing and registration pages…

How Musicians Can Benefit From SEO

If you have any hope of being found via a Google search, Search Engine Optimization is key. That said, SEO works differently for bands and artists than it does for other organizations like businesses and bloggers. Here we look at how. ________________________ Guest Post by Eric Brantner If you want…

Music Exploded On Instagram In 2016 – Here Are The Stats

[UPDATED] Instagram shared year-end data that highlights the social photo app’s evolution in the music space with Fast Company. Highlights include: 5 out of the 10 most-followed Instagram accounts are music related. Kanye West joined Instagram in 2016, as did the Gorillaz, who used Instagram Stories to announce its first…

12 Questions To Ask Before You Make That Post

Simply having a presence on social media is no guarantee that, as a band or artist, you’re using it effectively. Here we examine twelve questions you should ask your self in advance of making a social media post to ensure you focus your content for the best possible impact. __________________________________…

Feeling Overwhelmed? Here Is The Least You Can Do For Your Band’s Social Media

This how-to article takes a somewhat different approach to marketing advice, offering artists who might be less than thrilled at the prospect of spending additional time online advice on how do the bare minimum to effectively promote their band on social media. ________________________________ Guest Post by Sierra Haager on DIY…

Is Facebook Finally Getting Serious About Music? Two Help Wanted Ads Suggest Maybe

Music powers many videos posted on Facebook as well as driving traffic and engagement in other ways. But many uses of music have gone unlicensed and uncompensated on the platform. There are small signs that may change. ____________________________________ Facebook is slowly creating a music department. While far from a rush…