Category archives: Social Media

Why You Need A Social Media And Content Strategy

Having a social media and content strategy extends far beyond simply having someone who posts content. Here we look at how to actually develop an effective and executable content strategy. ____________________________ Guest post by music marketing strategist Michael Brandvold When discussing a social media and content strategy I can’t begin…

6 Simple Strategies To Collect More Email Addresses At Shows

In a crowded online communication space, email remains one of the most effective ways for artists to reach their fans. In this piece we look at six of the best ways to capture the email addresses of the attendees at your next show. __________________________ Guest Post by Chris Robley on…

115 Social Media Facts You Need To Know [INFOGRAPHIC]

Facebook, Twitter, Instagram, Snapchat…. In less than a decade social media has become and essential tool for musicians and music marketers. But the social media landscape can also be quite confusing. This infographic offers some stats and insights to help you sort it out. Presented by Skilled.co Related articles Free…

Enter NPR Music’s Tiny Desk Contest – Just 5 Days Left!

Playing Tiny Desk Concerts – stripped down performances at the NPR office – has become a right of passage for any band releasing a public radio friendly album. Each year they hold a contest to discover an unknown artist and along the way give exposure to dozens of others. ______________________________…

New Book Reveals Songs That Changed People’s Lives

Former Hypebot editor and writer Kyle Bylin shares an excerpt from his newest book, Song Stories: Music That Shaped Our Identities and Changed Our Lives. It’s a collection of essays written by music professionals and indie artists about specific songs that have impacted their lives. The book showcases the powerful…

How To Use Pandora AMP To Score 50,000 Video Views In 3 Days

Here Kevin Breuner of the band Smalltown Poets details how he was able to use artist data in as a means of scoring over 50,000 video views in just three days. ________________________ Guest post by Kevin Breuner of DIY Musician This is a story about how my band Smalltown Poets…

YouTube Launches New Chat Feature

Following months of testing, it appears YouTube is finally dipping chat feature toe in the water. Canada is thus far the only country lucky enough to have access to the new feature for now, but other countries will soon follow. __________________________ Guest post by Karol Severin of Midia After months…

Twitter To Live Stream 3 Major Music Award Show Red Carpets

Twitter and Dick Clark Productions have announced that they will again live stream exclusive programming from three upcoming major music award show red carpets. The programming will be available globally exclusively on Twitter. ____________________________ Twitter and Dick Clark Productions have partnered to live stream three major music award show red…