Find out if you should use a third-party social media tool like Buffer or HootSuite to put your content into the world.
Category archives: Social Media
8 Tools That Can Multiply Your Instagram Marketing Effectiveness
Instagram’s spiking popularity has caused artists to flock to it as a primary promotional channel, and amassing an engaged set of Instagram followers has become an essential part of any musician’s online presence. Here we look at tools for increasing the effectiveness of your Instagram marketing. __________________________ Guest post by…
Inside Indie Artist Macy Todd’s Spotify Playlist Campaign [Cyber PR]
Getting your music on Spotify playlists is the new Holy Grail of music marketing. But making it happen – particularly for an indie D.I.Y. artist like Macy Todd – isn’t easy. Here Ariel Hyatt and her CyberPR team share their methodology and the results. ________________________________ Guest post by Ariel Hyatt…
Soundcharts’ David Weiszfeld On Monitoring Social, Streams
In this interview David Weiszfeld sat down to discuss his successful startup venture Soundcharts, which acts as a system for monitoring artists’ activity on social media and streaming platforms. _______________________ Guest post by James Martin of Midem After leaving Universal Music France in 2013, David Weiszfeld founded an artist management…
Spotify Launches Indie Label Spotlights On Facebook
Spotify has launched a new series that spotlights independent record labels with a short Warp Records video history lesson from artist and record producer Nightmares On Wax posted on Facebook. “Lots more label stories to come,” shared Lucy Blair from Spotify’s label services team. WATCH: The post also linked to…
How To Use Word-Of-Mouth To Drive Music, Ticket Sales
As consumers become increasingly bombarded with advertising, that advertising gets increasingly easier to ignore, meaning bands and artists need to seek new (or in some cases old) ways of promoting their event. Thanks to the rise of social media, word-of-mouth promotion is seeing something of a resurgence. _________________________ Guest post…
Facebook Gives Indie Musicians, Publishers March 12 Licensing Deadline
[UPDATED] Facebook has finally created a system for musicians and rightsholders to get paid for use of their music on the social giant. But they’ve also set a March 12th deadline to participate directly via an exclusive deal with the Harry Fox Agency’s Rumblefish division. ____________________________________ Independent music publishers and…
Notice: Artists Have Less Than 60 Days to Opt Into Facebook’s Direct License
Indie artist or self-published songwriter? Here’s how to get paid for your songs on Facebook, Instagram, and Oculus. In an attempt to avoid copyright issues on its platform, Facebook has entered into major deals with music labels and publishers….
Facebook Page Apocalypse Is Already Happening
Late last week, Facebook confirmed that it would be downgrading posts from Pages in its News Feeds, in favor of "more genuine" posts from friends. The announcement sent Facebook stock tumbling and cost CEO Mark Zuckerberg $4 billion personally. But, in fact, the decline in traffic delivered to page publishers,…
How Musicians Can Make the Most Out of Facebook’s Upcoming Changes
Facebook Apocalypse for Musicians & Artists? The following comes from Savvy Musician Academy, a proud partner of DMN committed to educating a brand-new class of successful musicians. If you’re a musician, artist, or content creator and you pay atte…