Besides acting as a platform from which to showcase your content and allow your fans to access your brand, YouTube also has important analytics tools that offer artists important feedback on how viewers are reacting to the content they post. Here we look at six such metrics. _______________________________ Guest post…
Category archives: Social Media
‘Lady Doritos’ Don’t Actually Exist, But the Outrage Against It Teaches Us an Important Lesson About Making Up Our Own Minds
Read more, react less.
10 Instagram Stats Musicians Need To Pay Attention To
Instagram has come a long way since its launch in 2010, and is now established itself as one of the best platforms for artists hoping to reach their fans and build their brand. Here we look at ten statistics demonstrating Instagram’s value as a marketing platform. ________________________ Guest post by…
10 Instagram Stats Musicians Need To Pay Attention To
Instagram has come a long way since its launch in 2010, and is now established itself as one of the best platforms for artists hoping to reach their fans and build their brand. Here we look at ten statistics demonstrating Instagram’s value as a marketing platform. ________________________ Guest post by…
Can Social Media Persuade You to Spend More Money?
Research says, Yes! Moreover, which platform users prefer indicates how much they will spend.
YouTube Comment Controls Help Keep Things Positive
With such a large and engaged user base, YouTube can be an excellent platform for artists to market their material to fans in an interactive capacity. As even the most casual YouTube user may have noticed, however, the comments section on YouTube isn’t often a paragon of civility. ___________________________ Guest…
Snoop Dog Was Music’s True King Of The Super Bowl
The apparent musical star of Super Bowl week? Snoop Dogg. The rapper has been seen on BET’s Super Bowl Gospel Celebration where he debuted music from his upcoming gospel – yes – gospel album. Then he went and held a screening of his “Coach Snoop” Netflix series. Then it was…
Michelle Brook Of Sour Mash, Ignition Records Talks Industry, Marketing Strategies [INTERVIEW]
In this interview Michelle Brook, the digital manager at Ignition Records talks about her work in the industry, and share her opinions and experiences on the value of marketing using messenger bots, and where such types of technology might be headed in the future. _________________________ Guest post by Veselina Gerova…
How Facebook’s Algorithm Update Will Affect You
As many are now aware, Facebook is rolling out a massive change to its newsfeed algorithm intended to favor posts from friends over public content and advertisements. Here we look at how this shift could affect you and your band page, and what you do to counteract it. _______________________ Guest…
Facebook Has An Instagram And Messaging App Problem [Mark Mulligan]
Total time spent on Facebook fell for the first time ever last quarter, down 5% or 50 million hours every day. The decline, which came in part from changes in its News Feed algorithm, was also driven by increased user on messaging platforms, including its own Instagram and Messenger platforms….