The Art Of Marketing Music

For many listeners, music is far more than just sound, and acts as a strong emotional force. This makes music, and the inextricably linked if sometimes adversarial format of radio a uniquely powerful platform for marketing. Here Fred Jacobs looks at examples of music marketing from the beginning of the…

Radio Stations Pull Michael Jackson Music

Three major radio outlets in Montreal have pulled Michael Jackson’s music from their playlists, following new allegations of child molestation leveled against the late performer in an HBO documentary. According to the CBC, a spokesman for the Cocego, whose stations include French-language CKOI and Rhythme, as well as the English-language…

Music Think Tank Weekly Recap: Independent Radio/Blogs • Small Streamers And Unsigned Artists • Music Website Essentials • More

This week on MusicThinkTank, our valued contributors shared articles on the challenge independent music blogs and radio stations face in staying afloat, whether the proliferation of independent streaming platforms could be hurtful to unsigned artists, eight must-haves for your music website. Tracey Arbon | How Do Indie Music Blogs And…