Increase your success with the press by following this advice on pitching your business story.
Category archives: Public Relations
To Earn Customer Trust on Data Privacy, You Need to Change the Narrative
Here are three actions tech companies can take today.
Are Your PR Efforts Falling Flat? Here’s How to Fix It
A solid checklist for managing your own public relations campaign will include setting clear goals, pitching the right reporter and so much more.
Is Hiring a PR Firm Worth It?
If your startup has little cash to spare, maybe not.
4 Easy Ways to Get Publicity for Your Business
Leverage these simple PR tactics to generate awareness and buzz.
Is This Who You Want Representing You?
Something interesting happened to me recently. Ari Herstand was working on an investigative report, Music PR Company: 25% of Our Clients Are Entitled Little Brats, discussing how Manimal PR was under-delivering to its clients while charging exorbitant …
5 Fantastic Examples of CEOs and Marketers Who Averted Potential PR Disasters
Facebook’s CEO and COO are now apologizing. Maybe they should have done that sooner.
How to Get Huge Exposure for Your Business in 3 to 5 Minutes
Position yourself as an expert on a TV or radio show and you’re almost guaranteed to get leads.
New Media Equals New PR Opportunities for Business Owners
Internet media outlets, from blogs to podcasts, provide access to the very customers you seek.
New Media Equals New PR Opportunities for Business Owners
Internet media outlets, from blogs to podcasts, provide access to the very customers you seek.