SiriusXM is going all-in on its Pandora acquisition. SiriusXM has been busy following its acquisition of Pandora Radio. Several weeks ago, the satellite radio company unveiled an original content team at Pandora. Scott Greenstein, SiriusXM’s Chief Cont…
Category archives: Online Radio
Red Bull Music Academy and Red Bull Radio Are Shutting Down
Red Bull Music Academy and Red Bull Radio are both shutting down in 2019. Red Bull informed employees of both RBMA and Red Bull Radio of the decision last week. Both of the properties will cease operation by October 31st. Both services are run by Red B…
Pandora Is Testing Interactive Voice Ads Later This Year
Pandora has confirmed that it is testing ‘interactive voice ads’ that allow listeners to speak directly to the advertisement. Listeners can get more information about the product being advertised, or skip the ad entirely. Pandora has partnered with San…
Pandora Unveils ‘Sound On’ Marketing Campaign, Including a New Sonic Logo
SiriusXM continues to reshape Pandora’s identity. Yesterday, Pandora updated a key feature. Departing from its previous Thumbs Up/Down recommendation system, the digital radio service unveiled six new listening ‘Modes.’ The changes signaled the company…
Pandora Overhauls Its Basic ‘Thumbs Up, Thumbs Down’ Recommendation Algorithms
Pandora’s newly debuted ‘Modes’ feature is aimed at offering more options and better control over recommendations. A departure from the traditional ‘Thumbs Up, Thumbs Down’ recommendation system, the six new listening ‘modes’ still take user preference…
Following Its $3.5 Billion Acquisition, SiriusXM Forms the First Dedicated Original Content Team at Pandora
SiriusXM has now capitalized on its Pandora acquisition. In a surprise move last September, Liberty Media’s SiriusXM confirmed it had fully acquired Pandora Radio. The $3.5 billion all-stock deal valued Pandora at $10.14 per share. In a conference cal…
Zacks Investment Research Lowers Its Sirius XM (SIRI) Rating to SELL
Sirius XM (SIRI) has been posting healthy subscriber increases since 2010. But slowed growth projections have caused Zacks Investment Research to re-assess the stock for 2019, dropping it from HOLD to SELL. A memo released on Friday reveals that Zacks …
Can Free Streaming Work? Global’s DAX Is Now Slacker Radio’s Exclusive Audio Advertising Partner
Global-owned DAX has just scored an exclusive deal with Slacker Radio. But how well can they monetize it? Ad-supported audio has always been a soggy revenue source. But smarter ad technologies and approaches — across all forms of media — could be turn…
Pandora CEO Roger Lynch Forced Out Following SiriusXM Acquisition Approval
Pandora CEO Roger Lynch was unable to solve listener engagement issues. SiriusXM has released its operating and financial results for the fourth fiscal quarter and the full-year of 2018. The satellite radio company added 346,000 net subscribers in the …
Are You Ready to Challenge the Radio Scene?
The following is a sponsored post from Airtime Pro. For decades, artists have had to fight for airtime on commercial radio stations. But rather than continue the struggle against the closed door of traditional music distribution, artists today are cho…