THURSDAY 10.31.19
Music Business News From Around The Web
Updated continuously under the More News tab
Category archives: Musician
Creative Ways To Advertise Your Music On TikTok
Although still in its infancy when it comes to the platform’s advertising availability, TikTok’s broad and rapidly expanding global user base has musicians and their marketing teams eager to get in on the ground floor. Here we look at some creative ways to promote your music on the rising video…
BUSINESS OF INDIE: Empire plus +1 – Pop Goes Indie – Liz Longley – More
In a new edition of the Business Of Indie, Empire and +1 partner, Pop music goes indie, Liz Longley’s uses Kickstarter to buy back her master and much more. Like Hypebot’s More News section, The Business Of Indie is nestled under its own Indie tab at the top of the…
Do You Really Need An Electronic Press Kit?
If you want to promote your music or get important info to festivals, venues, and journalists, then having a solid electronic press kit, or EPK, is essential. Here we look at exactly what an EPK is, and what you need to include in yours to make it as effective as…
5 Email Marketing Metrics You Need To Be Aware Of
Email newsletters might seem antiquated to some, but they continue to have incredible value, particularly when it comes to reaching interested fans. Whether you’re just starting out with email newsletters, or have been doing them for awhile, here are the five most important metrics when it comes to email marketing….
Canadian Music Publishers Association Unveils Rebrand, Programming
The Canadian Music Publishers Association has today (Oct. 29) announced that it has rebranded to Music Publishers Canada. According to the organization, the rebrand includes a refreshed logo, social media channels and evolving programming. “The new brand communicates our evolving identity as champions of the rights of music publishers in…
Sony Music Launches New Children’s Label Magic Star
Sony Music UK has launched a new children’s entertainment label called Magic Star. Led by former NBC Universal executive Will Speer, the company’s will be to sign and develop artists and branded projects to family entertainment audiences, in addition to working with other Sony companies and their artist rosters. Speer,…
WED. BRIEF: Strong Sony Music Q3 – MUSO Adds $1.5M – IEBA – Music Pubishers Canada – More
WEDNESDAY 10.30.19
Music Business News From Around The Web
Updated continuously under the More News tab
How Are Musicians Utilizing Facebook Groups?
Despite being an impressive marketing tool, artists all too often dismiss Facebook Groups as unnecessary. Here we hear from four artists about their success using Facebook groups as a way to meaningfully connect with fans online. ______________________ Guest post by Randi Zimmerman of the Symphonic Blog All too often, artists…
Labels Now Able To Pay Spotify To Promote Their Music
UPDATED: Spotify users may already be familiar with ‘Music For You’ notifications which sometimes pop up on the platform and now, in a new test run by Spotify, those notifications are for sale, allowing artists to promote directly to listeners without a need for third-party applications. _______________________________ Guest post by…