When it comes to marketing and promotional strategies, artists tend to focus on how they can get their music on other people’s playlists. This article looks at approaching it from the other end, with artists themselves acting the curator. _______________________________ Guest post by Bas Grasmayer of Music Tech Policy The…
Category archives: Musician
Spotify’s Troy Carter at Music Biz: On streaming, "the best songs win…(but) the value chain is broken"
[UPDATED] Speaking at the Music Biz 2017 conference in Nashville on Wednesday, Spotify’s director of artists relations and former Lady Gaga manager Troy Carter offered high but unvarnished praise for his employer and the power of streaming to transform music discovery, artist marketing and the entire music industry. ________________________________ "The…
There’s Only One Thing Stupider Than Being a Musician…
Here’s some sage career advice from Louis CK, who says being a musician isn’t the stupidest decision in the world… Louis CK: I enjoyed the Alvin Ailey — the dancing — Conan: Oh you liked the dancing thing? Louis CK: Yeah, dancing is really inspiring to watch when someone… ya know, it’s a terrible life choice. […]
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