Straddling the increasingly important nexus of music and technology, organizers for the first annual Music Tectonics Conference in Los Angeles announced that MIDiA’s Mark Mulligan will deliver the keynote address. Set for October 28-29, the conference will also feature an address by music tech journalist (and DJ/producer) Dani Deahl, who…
Category archives: Music
Spotify Hopes To Make Money From Artists With SoundBetter Acquisition
In an an effort to appease shareholders and pull down a little more cash for its aritst, streaming giant Spotify recently acquired SoundBetter, a company which helps book musicians and producers while taking a commission for the service. Whether the gamble will pay off, however, remains to be seen. ___________________________…
Spotify Adds Two New Personalized Playlists: On Repeat and Repeat Rewind
UPDATED: Following in the footsteps of its popular Discover Weekly, Release Radar and Your Summer Rewind playlists based on each user’s previous listening habits, Spotify today added two more into the mix: On Repeat and Repeat Rewind. "With these two new playlists, you can sit back, relax, and fall in…
Step By Step Guide: 4 Eventbrite Email Templates For Driving Attendance
In the current marketing climate, someone can easily unsubscribe from your mailing list at the drop of a hat, so rather than risk alienating potential show attendees with banal, generic emails, we here look at four alternatives guaranteed to engage your audience. ____________________________ Guest post by Sophia Vaccarro of Eventbrite…
How Fender Focused On 3 Trends To Build A Winning Future Focused Strategy (And Avoid Gibson’s Mistakes)
Fender has soared while Gibson and other instrument manufacturers have faltered despite both facing a shifting and uncertain marketplace. The reason for Fender’s rise, according to Keith Jopling of consultancy MIDiA has been a trend-driven future-focused strategy driven by a new CEO and CMO along with former Warner Music digital…
Stressed Out By Your Small Stats? Watch This Video Now
Analytics are more important than ever… but they don’t tell the whole story. In this video by ArtistPro founder Hisham Dahud, he explains why emerging artists should NOT be deterred by relatilvey small numbers, because their CORE fans may be silently growing under the radar. Words from Hisham: Do not…
The Tricky Business Of Balancing Dreams, Expectations In The Music Business
When it comes to cultivating a career in the music business, it’s important to give your all in investing your creative energy. On the flip side of that, however, it is also necessary to keep your expectations reasonably low, lest the inevitable setbacks which you will face leave you demoralized…
Spotify For Artists App Gets A Makeover, Real-Time Stats
Spotify for Artists is releasing a revamped app for both iOS and Android today. The new app rolling out this week includes a refreshed design, a new “home” tab with access to resources, personalized artists milestone updates and expanded real-time stats for both current listeners and new releases. Spotify For…
Fierce Panda Records: UK Label With Fresh Talent On The Roster [INTERVIEW]
ReverbNation recently sat down to chat with storied UK record label Firece Panda Records, a UK label with an impressive resume and some promising new artists on the docket, about their work over the past 25 years, the challenges of operating as an indie label, what they look for in…
5 Big Takeaways From IFPI’s Music Listening Report 2019
IFPI, the global recorded music trade organization, today released its Music Listening 2019 report, which surveys how music consumers 16-64 engage with recorded music across 21 countries. Here are 5 big takeaways. The IFPI Music Listening report has been published in previous years under the title IFPI Music Consumer Insight…