Google is hoping to make YouTube Music a serious contender for streaming music superiority. Which might explain the massive global hiring spree that’s underway at the company. More than 15 senior executive roles are open in locations across the …
Category archives: music videos
YouTube Runs 5 Times Slower on Non-Chrome Browsers, Developer Says
Google’s recently redesigned YouTube page now features a dark mode for night-time viewing. But there’s also a darker side to this update, according to one Mozilla Firefox developer. Chris Peterson tweeted on July 23rd that the video site&#…
The First Time with Hayley Kiyoko
YouTube Is Offering 6- and 7-Figure Deals to Top Creators — Thanks to IGTV
Looks like Instagram’s newly launched video platform IGTV is putting some serious heat on YouTube — and introducing serious competition for top creators. IGTV is an open platform that allows anyone to post a video up to an hour in length. The ne…
Introducing ‘Korean VEVO,’ Backed by the 7 Largest K-pop Music Firms
South Korean K-pop has long been a big traffic driver for YouTube. Now, the Korean music industry wants more control of the relationship. Just this morning, seven of the top entertainment companies in South Korea have announced a new initiative to hel…
“November Rain” by Guns N’ Roses is Oldest Music Video to Reach One Billion YouTube Views
Guns N’ Roses’ “November Rain” makes YouTube history with one billion views… decades later. Guns N’ Roses’ “November Rain” came out in 1992, 13 years before YouTube launched. The nine-minute video …
Maroon 5 Singer Adam Levine Is Now a YouTube Executive Producer
Those who enjoyed Maroon 5’s video for “Sugar” will soon have a lot more to enjoy. Think ‘Sugar’ + The Wedding Crashers on steroids, directed by Adam Levine. Maroon 5’s frontman, Adam Levine, will be executive produ…
Introducing Portal, the ‘Middle Finger’ to YouTube’s Failed Ad Model
Have artists and content creators finally found a viable alternative to YouTube? Portal co-founder Jonathan Swerdlin believes so. YouTube doesn’t have a great reputation with the music industry or its own content creator community. From tragically low…
YouTube’s Broken Content ID System Leads to Yet Another Controversy
Looks like YouTube’s Content ID could still use some work. So could the company. Paul Davids had one thing in mind two years ago. He wanted to share his latest track on YouTube. Admittedly, the Dutch guitarist doesn’t have a lot of followers on YouTu…
Google Spends Over $36 Million to Scuttle the European Union’s Copyright Directive Initiative
Just how far is Google willing to go to avoid paying artists what’s fair? Several weeks ago, the European Union Legal Affairs Committee ruled on a controversial measure. Dubbed Article 13, internet tech giants – including Facebook, Google, Microsoft –…