When and where you market your event is essential to selling tickets, and thanks to a plethora of data, we can now map out an event’s entire marketing lifecycle in order to pinpoint when the most opportune times to sell the maximum number of tickets will occur. __________________________ Guest post…
Category archives: Music Tech
YouTube Coachella Views Jump 90% A Live Concert Streaming Comes Of Age
Here’s a stat for the many who doubted that mainstream fans would ever want to watch a concert live on their computer or phone: YouTube’s live stream of Coachella’s first weekend logged 82 million live views – an increase of 90% compared to 2018. YouTube is also expanding its live…
Paste Magazine’s Josh Jackson On His Noisetrade Acquisition
Paste Magazine Editor In Chief Josh Jackson joins Michael Brandvold and Jay Gilbert on the Music Business Weekly podcast, who discusses Paste’s recent acquisition of Noisetrade. What are Paste’s plans? Will they integrate Noisetrade into Paste and Day…
Workshop: How To Promote You Music On Social Media
While you’re likely using the social media majors like Facebook, Instagram, and Twitter to promote your music, you may be frustrated with how little it’s done to actually boost your music’s performance. In this free workshop, Bobby Owsinski offers some pointers for musicians and engineers on how they can get…
Tinder Adds ‘Festival Mode’ To Enable Music Fest Hookups
Hookup app Tinder has added “Festival Mode” which effectively connects users at music festivals who are looking to ‘connect.’ The new feature allows users to add badges to their profile to show which music festivals that are attending over the summer. The app then prompts users to make a selection…
EU Begins Probe Of Spotify’s Apple Anti-Trust Complaint [Report]
The European Commission has begun an official probe of Spotify’s anti-trust complaint against Apple, according to a new report. The complaint centers on the 30% that Apple charges for in app purchase and polices that Spotify CEO Daniel Ek says,"deliberately disadvantage other app developers." "In recent years, Apple has introduced…
PledgeMusic Enters Pre-Administration As Buyer Deliberates
PledgeMusic.com Limited is in pre-administration, the UK version of a pre-bankruptcy, sale or reorganization, sources tell Hypebot. But as we previously reported, there is also still an active potential buyer. A confidential email leaked by DMN, which purports to offers potential buyers a look at PledgeMusic’s assets and financials, only…
MON. BRIEF: EU Reviews Spotify’s Apple Complaint • 1M Garth Brooks Vinyl Sold • ASCAP Expo Wraps • More
MONDAY 5.6.19
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This Week In Music Commentary
On the other side of the music industry curtain this week, commentators weighed in on why music sync is primed for disruption, how to make the best of the recently passed Copyright Directive, how Spotify’s personalization push has increased song discovery among users, and more. Music Sync Is Ripe For…
Getting It Done: The Week In D.I.Y. and Indie Music
This week we have a host of fresh and invaluable tips for the looking to cut their own path in the music biz, with advice on how to contact blogs and playlists, how you can best fully optimize your Instagram page, some common crowdfunding myths that simply aren’t true, and…