One of the greatest advantages offered by social media marketing is the ability to measure and quantify your online impact. Unfortunately, as an artist or musician, it can sometimes be difficult to determine which aspects of this feedback are actually of value. Here we look at how to utilize Google…
Category archives: Music Tech
Tencent Music Label Deals Probed By Chinese Regulators
The deals that Tencent Music Entertainment has with record labels are under investigation by the State Administration for Market Regulation, China’s antitrust authority. The probe could end the exclusive licensing deals that Tencent has with Sony Music, UMG, WMG and others. Tencent Music has cut exclusive deals for China and…
TUE. BRIEF: VMA Winners • Festicket Adds Event Genius, Ticket Arena • YouTube Music ‘Released’ • More
TUESDAY 8.27.19
Music Business News From Around The Web
Updated continuously under the More News tab
Save the Music, MTV, Pharrell Launch EDM Grant Program Named After Producer J Dilla
Non-profit Save the Music and MTV have announced a unique program supporting electronic music production to develop students’ creative and technical talents that reflect how music is being made today. Founded in 1997, Save The Music partners with school districts and raises funds to restore music programs in public schools….
6 Marketing Strategies For Getting Your Music On Playlists
In the age of on-demand streaming, a crowded marketplace has made getting your music discovered quite a challenge. Luckily, playlisting has become such a dominant part of music consumption that many artists are able to tweak the system in order to land their music on both algorithmically generated and user…
Converting Weather Into Music With Dark Sky, Spotify For Tycho
In a unique algorithmic twist, Tycho recently teamed up with Lee Martin to craft an app which employs the user’s local weather forecast in order to create custom weather-based playlist. Here Martin walks us through the process of the app’s creation, and how it works. __________________________________ Guest post by Lee…
AM BRIEF: Taylor Takes Off • Kayne Hosts • Hitsville Scores • Gaana Soars • What’s Next For eOne? • More
MONDAY 8.26.19
Music Business News From Around The Web
Updated continuously under the More News tab
REWIND: The New Music Industry’s Week In Review
Before moving on to what will surely be another full week of music industry events, we look back on why Spotify and others should be worried about a recession, new record news from T Swift, the Dept. of Justice’s backing of Led Zeppelin in their ongoing copyright dispute, and more….
TOP POSTS: This Week’s Most Read Posts On Hypebot
This week on Hypebot, some of our most frequently perused articles covered the roll of the music publisher in your artist development team, some of music’s biggest execs in a Q&A, how streams are manipulated and why it’s harmful, and more! How To Build Your Own Artist Development Team: The…
Spotify, Netflix Should Worry About A Global Recession
Spotify, Netflix and a select group of streaming services have experienced meteoric growth. But that growth – already slowing in some sectors – could be reversed if there is the global recession that many economists predict, says MIDiA analyst Mark Mulligan, and it’s not for the reasons you might think….