WEDNESDAY 3.20.19
Music Business News From Around The Web
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Category archives: Music industry
PledgeMusic Debacle Update [Iain Baker of Jesus Jones]
Iain Baker of Jesus Jones provides an update on his battle with troubled Pledge Music; a debacle which has grown into a full on financial crisis for both artists and fans, with no yet in sight. ___________________________ Guest post by Iain Baker from Music Technology Policy [We’re pleased to provide…
A Formula For Viral Music Marketing [Jack Udell]
For anyone marketing in a social space, a viral hit is the holy grail, but coming up with a teachable formula which accurately quantifies and maximizes the possibility for viral success is no easy task. ___________________________ Guest post by music manager Jake Udell of Art of Manager How do you…
Fiona Apple Teases New Music With Instagram Videos
Fiona Apple has teased new music with two very casual videos on Instagram. The visual social media platform is gaining major traction as a music marketing channel, even as it’s owner Facebook’s effectiveness declines.
7 Actionable Tips For Music Labels To Escalate Their Online Video Revenue
As the largest video sharing platform on the planet, YouTube represents a huge opportunity for artists and labels to spin the countless views on the site into profit. Here we look at seven tips for how music labels can up their video revenue game. _____________________________ Guest post by Scott Matthews…
How To Prepare For A Post-Album Music Industry [Keith Jopling Of MIDiA]
The album is not dead, but it is fading away; and stats shared by MIDiA analyst Keith Jopling confirm the trend. Adults that claim to listen to whole albums monthly, stands at just 16% according to Q4 ‘18 data from MIDiA, a drop from 22% in the previous quarter. ______________________________…
‘Band vs Brand" – Filmmaker Bob Nalbandian Examines The State Of The Music Business
BAND VS BRAND is a feature length documentary film focusing on the current state of the music business and on how “the brand” of a rock group, in many cases, has more power than the band members themselves. Filmmaker Bob Nalbandian joins Music Biz Weekly podcast co-hosts Michael Brandvold and…
The Importance Of Artwork In Your Music
With the rise fo streaming the prominence of album artwork has, quite literally, been greatly reduced. That said, it’s a mistake for artists to discount the incredible importance of album art when it comes to releasing and promoting your music. ____________________________ Guest post from Horus Music Before online streaming, artwork…
The Magic Of Indie Record Stores: ‘Dream Big Shop Small’ [VIDEO]
Sub Pop, Easy Street Records and J Mascis produced this short video tale "Dream Big, Shop Small," about the magic of record stores and the music you find in the. It’s a fitting teaser as we count down to Record Store 2019. J is one of the artists featured on…
Skip Rates: Why The First 30 Seconds Matter More Than Ever
With the album on the wane and attention spans shorter than ever, the first 30 seconds of of a song matter more than. Not only do they need to capture the listener’s attention, but in streaming, they determine if the songwriter is going to get paid at all. Skip rates…