How to market to millennial consumers is a great mystery for most main stream marketers. It turns out that one of the best ways to reach millennial music fans – particularly superfans – is a very old school form of advertising – billboards. ________________________________________ By Clyde Smith for Dash Two…
Category archives: Music Business
Apple Music To Get Major Overhaul Next Month, Beats To Add Stations
As its first anniversary approaches, Apple Music is getting a major overhaul, according to reports surfacing this morning. The changes come at a time when CEO Tim Cook is hoping that ongoing subscription revenue from services like Apple Music can help reverse Apple’s flattening revenue forecasts. _________________________________ Apple Music is…
Music Streaming Startup CÜR Media Names Former UMG Exec Jim Urie President, CEO
[UPDATED] To date, music streaming service CÜR has raised $13.6 million in funding, including a recent $2 million in convertible notes. But rumors point to a company struggling to make partial payments to record labels and rightsholders. So the startup has brought in an industry veteran to try to right…
Rolling Stones, Who, McCartney, Dylan, Young, Waters To Headline Coachella Desert Trip Festival
If you’ve already got an expensive concert site set up for a two weekend indie rock fest and a multi-day country festival, you might as well use it for something. Right? The answer is yes, and the creative programming choice is a 3 day festival of the same acts that…
Live Nation Posts Double Digit Growth As Losses Narrow
Live Nation reported narrowing quarterly losses yesterday along with a double digit gain in revenue. And while it is disconcerting to see the biggest player in live music in the U.S. and globally continue to lose money, double digit gains in concert revenue bode well for the broader music industry….
WED. BRIEFING: Live Nation Revenue Up • Radiohead Single Release • Spotify iOS Redesign • iHeartRadio Passes 85M • More
Wednesday 5.4.2016 Music Business News From Around The Web It’s a very positive sign for the entire music industry when Live Nation, the top player in concerts – music’s most reliable revenue source – logs double digit growth. Updated continuously under our More News tab.
Pandora Streamed Drake’s "Views" 17.4 Million Times In 4 Days
Apple Music may have the interactive streaming exclusive this week, but that didn’t keep Pandora users from enjoying tracks from Drake’s new album. Since Friday, over 146,000 users have added Drake stations to their Pandora accounts. Drake’s "Views" has over 17.4 million spins to date The track "Too Good" featuring…
Next Steps For Gender Equality In The Music Industry
Following a recent panel at the Brighton Music Conference covering the same topic, Lucy Blair looks at what has been done and what actions still need to be taken in order to bring a more gender-balanced future to the music industry. ____________________________________ Guest Post by Lucy Blair on Hybrid Language…
Don’t Count SoundCloud Out Yet…
With significant losses SoundCloud has been taking a significant amount of heat. Still, among the many streaming services, there are still a lot of things SoundCloud gets right that its competitors do not. As it expands its paid service in the UK and Ireland, we take another look. _________________________________________ Guest…
One Band Confronts Industry Barrier With Unique Working Wage Revenue Model
[UPDATED] In an effort to overcome industry barriers and cultivate a sustainable living from their music, the Australian metal band Ne Obliviscaris is working to develop a sustainable working wage revenue model, funded exclusively through fans on Patreon. _______________________________ Guest Post by Diana Hereld of Pathways in Music Last year…