Deciding whether to raise money or trade equity in your business for the much-needed help can be a tough call.
Category archives: Masters of Scale
How Much Money Should Entrepreneurs Really Raise?
There are two theories: raising a lot and raising just enough to get by. Both have their advantages and setbacks.
If You Can’t Speak ‘Instagram,’ This Founder Thinks You’ll Need to Learn
A side experiment transformed online stationery company Minted — and has helped it understand the power of visuals for consumers.
LinkedIn’s Reid Hoffman to Entrepreneurs: Raise More Money Than You Need
In the new episode of ‘Masters of Scale,’ host Reid Hoffman chats with the founder of Eve and Minted about the importance of stocking the war chest with a lot of cash.
Why I Spent Hours Conducting Research for My First Clients — All Before I Was Paid a Dime
All that extra time helped me build my company into the multi-million dollar agency it is today.
The Perfect Product is a Myth. Here’s How to Scale the Almost-Perfect Product.
No product survives meeting the customer.
The Crazy, Labor-Intensive Technique We Used to Get Our First Clients
Networking and coffee meetings didn’t work for us. We needed a different way to sell our services.
To Grow Your Business, You Need to Handcraft Your Experience With Early Customers
Our editor-in-chief Jason Feifer sits down with serial entrepreneur Patrick Bet-David to discuss the importance of creating special experiences for your first customers.
To Grow Your Business, You Need to Handcraft Your Experience With Early Customers
Our editor-in-chief Jason Feifer sits down with serial entrepreneur Patrick Bet-David to discuss the importance of creating special experiences for your first customers.
Should Your Product Be Perfect or Scalable? Can It Be Both?
When I first designed my platform for Due, I knew all along that I was not going to wait to create the perfect product before I launched it.