In this op-ed, we look at the UC Theatre Taube Family Music Hall, an independent venue based in the Bay Area which functions as a nonprofit giving underrepresented youth from diverse racial and socioeconomic backgrounds opportunities for success in the music industry. ______________________________ Guest post by David M. Mayeri and…
Category archives: Live & Touring
Music Moves Europe Talent Awards Announces Winners
The Music Moves Europe Talent Awards, an awards event to be presented at Eurosonic Noorderslag in January, announced its winners out of 24 nominees last week. The awards replace the European Border Breakers Awards and are co-funded by the Creative Europe program of the European Commission. The winners, according to…
Forbes’ Top Paid Women In Music 2018: Perry, Pink and More
Katy Perry tops Forbes highest paid woman in music in 2018, beating Taylor Swift, Beyonce, Pink and Rihanna. Perry topped the with earnings of $83 million before tax over the 12 months from June to June buoyed by 80 dates on her Witness world tour and a reported $20 million…
How Robyn Sold 50% of Madison Square Garden In 2 Days
Here we look at how Swedish pop star Robyn succeeded in selling out over half of Madison Square Garden in just two days through some clever marketing techniques combining her Events Landing Page with her Instagram story. ____________________________ Guest post from BandsInTown To announce her upcoming show at Madison Square…
Invite Subject Lines That Will Capture Potential Concert-Goers’ Attention
As with so many aspects of marketing, event invite subject lines need to be carefully tailored in order to make a potential attendee feel excited and as though they’re being personally catered to. ____________________________ Guest post by Ronnie Higgins of Eventbrite When it comes to your first invite to an…
50,000 Sign Petition Asking Maroon 5 To Skip Super Bowl Show In Support Of Colin Kaepernick, #TakeAKnee
Just under 50,000 have already signed a Change.org petition calling for Maroon 5 to drop out of performing as part of the Superbowl halftime show in February. The band are rumored to have accepted the gig even after Rihanna turned it down in support of former NFL player Colin Kaepernick…
Where Stadium Concerts Are Concerned, It’s Now A Pop World
While in days of old stadium shows were dominated by rock stars like The Rolling Stones and The Who, these rock performers are beginning to percolate out, making way for the new titans of pop. __________________________ Guest post by Bobby Owsinski of Music 3.0 Those of us who grew up…
Losses Grow At Live Music Streamer LiveXLive
Live music event streamer LiveXLive Media reported record revenue for their second fiscal quarter of 2019, but still missed Wall Street’s estimates. Revenue for the quarter came in at $7.97 million, up by 5% from the first quarter, when they cleared 7.62 million. However, the company missed the mark set…
What To Do If No One Comes To Your Show [plus A 30% Off Discount Code]
Anyone involved with putting on a concert wants to see a packed house, but no matter how hard you try, things don’t always work out. Here Martin Atkins looks at some last minute tips for what to do if your show ends up minimally attended that can soften the blow….
MTV Reprises Infamous ‘Spring Break’
Days after acquiring the SnowGlobe Music Festival to build its live entertainment presence, MTV has announced it is bringing back an old chestnut – “MTV Spring Break” – which introduced North America to many new artists during its heyday. The new version of “MTV Spring Break” will take place March…