In the wake of Gary Clark Jr’s recent performance on the coveted SNL stage, talent developer and music business writer Jesse Kirshbaum here takes a moment to reflect on why a powerful and iconic "real life guitar hero" like Clark Jr. still struggles to break into the mainstream of music….
Category archives: Live & Touring
16 Cool People I Met At Pollstar Live! [Kosha Dillz]
From agents to artists and tour buses to trucks, Pollstar Live! is the gathering of the tribe for the touring industry. This was the first year that new grand poobah Ray Wadell and the Oak View Group were in charge, and they left their stamp in nothing but positive ways….
Marshmello Fortnite Concert May Reveal Next Realm For Artists
While the idea of performing to thousands may be dream for many artists, DJ Marshmello took things to an even higher level, with a recent in-game Fortnite concert which drew in millions of viewers. Virtual concerts may not be a new thing, but technology and gaming culture have developed to…
What Should Be Included In A Tour Sponsorship Deck
Nothing is free, particularly in the music industry, and putting together a fantastic tour or festival requires money. One of the best ways to secure funding for these sorts of events is through sponsorships – but doing so requires careful planning. _________________________ Guest post by Randi Zimmerman of the Symphonic…
Bandsintown Relaunches Facebook Event Export
Bandsintown and Facebook have partnered to relaunch the popular concert discovery platform’s Facebook Event export feature. Once a day, Facebook scans Bandsintown events and automatically populates the Events tab on artists’ Facebook Page as part of the Facebook Events service. How It Works From Bandsintown Manager Automatic Export Of New…
A2IM Announces First Ever SXSW Showcase
A2IM has announced their first ever showcase at this year’s SXSW featuring six acts from the rosters of U.S, based independent labels. " While planning the lineup, the most important goal was to have the acts best represent our unique and diverse membership, said Patrick Ferrell, Head of Label Relations…
Why Musicians Should Think More B2B, Less About B2C
In this piece, Bobby Owsinski explains why, in the new music economy, artists need to think more about Business to Business transactions instead of just focusing on Business to Consumer transactions. _________________________ Guest post by Bobby Owsinski of Music 3.0 You might be wondering about the title and that’s because…
5 Ways Five Artists Met Their Managers
One thing many present day successful artists have in common is a great manager behind the scenes, helping to engineer that success. Here we look at the origin stories of five such matches in music. ___________________________ Guest post from AWAL J Cole, the 1975, Chance the Rapper, Rita Ora, and…
Harvey Goldsmith’s Edge Invests $4.5M In Festicket
Festicket has added a $4.5 million investment from music industry veteran Harvey Goldsmith led Edge Investments. UK based Festickets serves as a music festival discovery and booking platform, including accommodations and VIP experiences. The Edge investment comes as an extension of a late 2018 Series D that raised $10.5 million….
Marshmello, MySpace and Why Best Means More Than First [MARK MULLIGAN]
DJ Marshmello played a 10 minute set before 10 million gamers and fans on Fortnite over the weekend. It was far from the first concert on a gaming platform. but what made it special was how well it was executed and monetized. __________________________ "This is what innovation looks like when…