How To Use Instagram Stories To Promote Music

When spreading the gospel of you latest release, you have to strike a delicate balance between full on promotion and cultivating a genuine connection with fans. One platform which makes this easier is Instagram, whose story feature allows artists to wear both hats. _________________________ Guest post by Chelsea G. Ira…

4 Things Music Promoters Must Know About Instagram Geotagging

Instagram is an incredibly valuable and effective social media marketing tool, and while most music promoters already have a regularly established strategy when it comes to the photo sharing platform, they could be leaving out a key piece: Geotagging. ________________________________ Guest post by Bill Leigh of Eventbrite You post on…

Bandsintown Adds Free Instagram Concert Marketing Tool

Bandsintown has added a unique free tool to announce concerts and sell tickets directly on Instagram via the concert discovery platform’s new Events Landing Page. Instagram has quickly become a very effective viral marketing tool for music and musicians. Maroon 5 used the new Bandsintown Instagram marketing tool last week…

What happens when artists and record labels build and buy their own media companies?

Cherie Hu breaks down the increasing similarities between ‘music companies’ and ‘media companies’
The post What happens when artists and record labels build and buy their own media companies? appeared first on Music Business Worldwide.

Musician’s Guide to Instagram’s IGTV

Instagram has a lot of news lately – they just hit 1 BILLION active users and they have just rolled out a brand new feature called IGTV that now allows you to upload videos longer than 1 minute. This post was a collaborative effort written by our badass interns Jared…

Introducing ‘Talent Show,’ Facebook’s Blatant Copy of Musical.ly

Could talent singing competitions help Facebook finally take down Musical.ly? Several months ago, independent researcher and engineer Jane Manchun Wong found an interesting but unannounced feature on Instagram. To better compete against struggling riva…

9 Tips To Increase Likes Before Summer Ends [Cyber PR]

Summer is almost half over! And now is a great time to increase social media following and up your engagement. "I know it’s difficult to focus on interaction with fans of your music when all you want to do is treasure the sunny days of the season," writes Ariel Hyatt…

Latest Industry: Eventbrite, Tekashi 6ix9ine, Drake, StubHub, Instagram, David Bowie, Huawei, More…

Eventbrite prepares to go public. Ticketing company Eventbrite has quietly filed an IPO with the Securities and Exchange Commission (SEC) to go public later this year.  Goldman Sachs and JPMorgan Chase will lead the venture.  The news comes after Event…