In this piece, Ellisa Sun walks us through the experience of dropping everything to go on a completely DIY tour for a year, and the sixteen different types of shows they played during their time time on the road. ____________________________ Guest post by Ellisa Sun of Soundfly’s Flypaper Eight months…
Category archives: Indie
Jaxsta Inks With Merlin To Deliver Indie Music Credits
Australian music tech startup Jaxsta has announced a deal to deliver track and album credits from global independent music licensor Merlin and its thousands of label members. With the deal, Jaxsta now has access to the credits of more than 80% of all global music releases. Just last month Jaxsta…
Spotify Lite Launches In Asia, Latin America, Middle East, Africa, But Not In North America
Spotify Lite is now available in 36 countries across Asia, Latin America, Middle East and Africa for Android via Google Play. But this light version of Spotify is not yet available in key streaming markets in North America and Europe. Spotify Lite takes up just 10 MB, less than 1oth…
Peter Shapiro To Chair Headcount Voter Registration Effort At Live Music Events
Independent music entrepreneur Peter Shapiro has been named Chair of the Board of Directors of HeadCount, the non-partisan nonprofit aimed at registering voters at live music events. Shapiro has been a member of HeadCount’s board of directors since the organization was founded in 2004. Shapiro will serve a four-year term…
Albums Still Have Some Value According To Nielsen Music Mid-Year Stats [Bobby Owsinski]
Even a casual industry observers know that album sales haven’t been what they used to be, although some new numbers out from a Nielsen Report reveal that, even in the height of the streaming age, there is still some value in album sales, particularly if you belong to the music…
How To Use Spotify Analytics For Labels
For those running a label with music on Spotify, the platform has a ton of exciting tools packed into its Spotify Analytics for Labels feature, all for the low-low price of nothing at all. Here we explore what it does and why you should care about it. _____________________________ Guest post…
It’s Time To Rewrite The Artist Marketing Playbook [MIDiA’s Mark Mulligan]
Niche is music’s new mainstream, writes MIDiA analyst Mark Mulligan, which means that in the brave new world of music marketing, targetting trumps reach. "Instead of blowing a huge budget on carpet bombing TV, radio, print, online artists and their teams are finding their exact audiences, writes Mulligan, "focusing on…
How Drones Are Helping Artists Build Better Experiences For Fans
Growing exponentially in popularity, drones have become increasingly accessible to the average consumer, bringing with them a variety of exciting opportunities for those in the music industry, from recording live concerts to creating exciting aerial visuals and more ___________________________ Guest post by Avery T. Phillips of DottedMusic Drones have been…
Music Biz Weekly Talks Favorite Tools: Canva, Wave Video, Linkfire, Fiverr and More
This week veteran music marketers Michael Brandvold and Jay Gilbert talk about some of their favorite and most used tools, including Appsumo, Fiverr, Canva, Wave Video, Linkfire and Linktree on the Music Biz Weekly podcast. _____________________________ Listen to more episodes of the Music Biz Weekly podcast here. Favorite Tools: Canva,…
Understanding, Controlling Your Finances As An Artist
As an artist, understanding and effectively managing your finances isn’t always something that comes naturally, and is often acquired through a risky trial and error process. It doesn’t have to be that way however, and in this piece we look at how to craft a budget based on an understanding…