In this article, Jeppe Faurfelt breaks down the different data silos which industry artists should be keeping track of, why the distinction between them is so important, and why everyone on an artist’s team should have access to all of them. _____________________________ Guest post by Jeppe Faurfelt, Co-Founder & CCO…
Category archives: Indie
Music Physical Product Issues Signals Upheaval Ahead
Although the sale of physical music is still a large part of the revenue pulled in by major labels, their whole-hearted embrace of streaming has caused them to neglect traditional retail sales, with some fairly disastrous results. ____________________________ Guest post by Bobby Owsinski of Music 3.0 The U.S. recorded music…
3 Marketing Mistakes Artists Frequently Make Online [VIDEO]
At this point, digital marketing is an essential part of getting ahead as an artist, but given that it can be an at least partly unfamiliar space for some, chances are good you’ll fall into some all-too-common pitfalls if you’re not careful. Here we look at three frequently made mistakes…
How To Tap Into Creativity When You Feel Uninspired
At some point every artist sits down to get some serious creating done, only to find themselves facing a creative brick wall. Here we look at how to overcome such setbacks and unlock your inner creativity regardless. ________________________ In this latest post to MusicThinkTank, contributor Randi Zimmerman shares some helpful…
Ticketmaster Names Kathryn Frederick Chief Marketing Officer, Adds VPs Partnership, Brand Marketing
Ticketmaster has named Kathryn Frederick as Chief Marketing Officer to lead the ticketer’s marketing, brand, partnership, insights, growth and digital teams. photo: David Eisenberg, Kathryn Frederick, Andrew Samson As CMO, Frederick will report to Amy Howe, President and Chief Operating Officer of Ticketmaster North America, to lead a centralized marketing…
A Look At The Future Of Music Licensing
If you’re looking to use someone’s music that you don’t have the rights to, you’ll need to get some form of official license from the copyright holder. These types of licenses are pervasive in every aspect of the music industry, but the ways in which music licensing works is changing…
MTV Names VMA 2019 Nominees – The Complete List
MTV has unveiled the nominations for the 2019 VMAs. Ariana Grande and Taylor Swift lead with 10 nods each in categories including, “Video of the Year,” “Song of the Year” and “Best Pop.” Billie Eilish and Lil Nas X led the “Best New Artist” nominees. This year’s show will introduce…
The Difference Between Music Pro And Amateur Musicians
While there are plenty of people who would like to be professionals in the music business, transitioning from a hobbyist to an actual professional, regardless of your area in the industry, requires a commitment, hard work, and the ability to follow through – not simply claim you’re going to. _________________________…
Pandora Adds Conversational Voice Mode For All Users ‘that sweeps the floor with anything else out there’
This morning, Pandora rolled out Voice Mode for all users. The advanced, conversational voice interface combines voice-recognition and Natural Language Processing with Pandora’s Music Genome Project personalization technology so that users can talk conversationally with Pandora as specific or vague as they want. Pandora is calling Voice Mode "the most…
Incubus Guitarist Michael Einziger’s Startup Mixhalo Raises $10.7M To Improve Concert Sound Quality
Live music audio startup Mixhalo has raised $10.7 million in Series A funding. The company was co-founded by Incubus guitarist Mike Einziger and his wife, violinist Ann Marie Simpson-Einziger. The new funding was led by Foundry Group, alongside Sapphire Sport, Founders Fund, Defy Partners, Cowboy Ventures, Red Light Management, Another…