No matter how much time you spend practicing and honing your craft, talent and ability are, unfortunately, only a part of what makes for a successful music career. For the modern musicpreneur, a solid grasp on content management, social media, and an ability to network are all key skills for…
Category archives: Indie
Music Synch and How Songs Land On ‘Love Island’
With roughly four million UK citizens tuning in six nights a week, for two months, the hit show Love Island has put appointment viewing back on the map. As a program that features a huge amount of music, this is also important for artists, with those lucky enough to land…
Lyte Empowers Fan-Friendly Ticket Resale
Lyte is on track to secure $100 million in North American event ticket reservations in 2019. The platform empowers fans to return their tickets to live events and join an event’s reservation list to get authentic tickets at a fair price while giving artist, promoters and venues more control of…
Is It Possible For Touring Musicians To Attend School
The question of attending college or going back to school is a dilemma many artists face at some point throughout their career. While it can stabilize your position in the industry and give some broader career options, balancing your life as a musician and getting a degree can be difficult….
Endeavor Postpones Today’s $400M IPO
Entertainment and sports giant Endeavor announced late Thursday that it has postponed its IPO which had been scheduled for this Friday. Endeavor is the parent company for major music and talent agency WME. ___________________ “Endeavor will continue to evaluate the timing for the proposed offering as market conditions develop,” the…
Concert Crowdfunding As A New Way to Fund Shows – Is It Viable?
While a lot of industry focus is put on selling or – more often – streaming music, the reality is that many performers pull in much of their revenue from live shows. Given the costs and risks commonly associated with putting on live shows, more and more artists are looking…
Releasing A Single: 10 Best Strategies For 2019 & Beyond
Releasing a single track in 2019 is a very different animal than it once was, and presents a set of unique challenges and opportunities. In this piece Chris Robley offers the promotion and distribution tips needed for planning the release of your next standalone track. ____________________________ Guest post by Chris…
Getting Your Fans To Be Obsessed With Your Music
If you want to succeed as a musician, it is essential to focus on your craft as an artist, and make your fans obsessed with your music. Here, Cari Cole reveals three secrets for making your music pop and getting your fans to perk up and take notice. ______________________________ Guest…
Investors Flood $530M SESAC Capital Restructuring
Privately owned performing rights organization SESAC has completed a major refinancing of its capital structure, reports Billboard, selling $530 million in bonds and obtaining a $30 million revolving credit line. In the latest sign of strong investor interest in music rights, the SESAC offering was oversubscribed to the tune of…
Investors Flood $530M SESAC Capital Restructuring
Privately owned performing rights organization SESAC has completed a major refinancing of its capital structure, reports Billboard, selling $530 million in bonds and obtaining a $30 million revolving credit line. In the latest sign of strong investor interest in music rights, the SESAC offering was oversubscribed to the tune of…