In this new edition of The Business Of Indie, Amsterdam based music distributor FUGA expands, indie label Fearless promotes two to co-presidents and legendary soundtrack label Varèse Sarabande turns 40. Remember when you thought you’d never live to see 40? Like Hypebot’s More News section, The Business Of Indie is…
Category archives: Indie
Copyright Flipped On Its Head: A Creators Perspective
Neil Turkewitz challenges some of the common narratives that have recently been spread regarding copyright, including the idea that copyright limits freedom of expression for artists, and works to the advantage of the already rich and powerful. __________________________ Guest post by Neil Turkewitz from Medium Over the course of the…
There’s "nothing social anymore about Spotify," say Users
Spotify is steadily becoming a less social service, even as most social platforms from Facebook to TikToc are putting music front and center. It’s a contradiction that’s not lost on some Spotify users. "Today I found out that in the section ‘Discovered On’ there are no other playlists anymore than…
Kobalt’s AWAL Adds Toronto Team
AWAL, Kobalt’s indie label and label services arm, will add a Tronto office early in 2019. New hires will be made in marketing, client relations and A&R. This announcement caps a big year for AWAL, including a $150 million investment from Kobalt, the acquisition of radio promotion and music marketer…
Sell More Merch At Gigs: 7 Techniques
Although it’s a great way for artists to boost their overall revenue, selling merch at shows can often be a challenge to do. Here we look at seven ways to switch things up and move a few more shirts at your next show. By Dave Ruch from CD Baby’s DIY…
What Your Band’s Website Truly Needs
How you market your website makes all the difference heavy traffic and a digital ghost town, and just like marketing your music, requires a carefully composed strategy with a product that will leave fans coming back for more. ______________________ In this latest post from MusicThinkTank, Daniel Matthews breaks down what…
3 Email Strategies You Must Implement To Drive Show Attendance In 2019
While 91% of people check their email every single day, you’re not the only hitting their inbox, and it can be incredibly easy for your message to be lost or condemned amid the digital clutter. Here we look at three key strategies artist must use to ensure that their email…
25% Skip A Song Within 5 Seconds [New Data]
We knew our attention spans were short, and it seems the streaming era is only making things worse, with new data revealing that consumers are becoming increasingly fickle, and skipping more songs after spending a decreasing amount of time listening to them. ____________________ Guest post from Haulix Daily The internet…
7 Holiday Music Promotion Tips To Engage A Fanbase [ Cyber PR ]
Ariel Hyatt and hear team at CyberPR share 7 tactics to use to first activate any fan base around a holiday music promotion to build engagement or sales – or both. It is that time of year again…. The HOLIDAZE! For artists, there is no better time to work on…
Recording Contracts 101: Guide To Signing The Right Record Deal
Every aspect of the music industry has been touched by its transition to digital distribution, and record deals and recording contracts are no exception. Here music attorney Mark Quails breaks down some of the most import questions about contracts for current day musicians. _______________________________ Guest post by Mark Quail of…