While Spotify’s Ad Studio feature (available to artists since 2017) has proven to be effective as a promotional tool, the behind the scenes of why was something of a mystery, at least until now. The streaming platform’s new ad metrics give artists a much more transparent understanding of what happens…
Category archives: Indie
5 Essential Resources For Help Release Your Next Album
Saturated though the marketplace may be, the internet is still one of the best resources at your disposal as a small independent artist for getting the word out about your next release and getting it into the ears of new listeners. Here we look at five fantastic online resources for…
Many Spotify, Apple Music Subscribers Share Passwords Costing Artists, Labels Millions
A survey of 1000 streaming service subscribers showed that many share their passwords with others, breaking terms of service. Apple Music subscribers were the biggest offenders among music services, with 31.4% admitting to sharing their passwords with others. 22.2% of Spotify subscribers and 13,5% of Pandora users shared their passwords,…
You Just Dropped A New Release, Now What?
You had a great marketing plan leading up to your new release, but do you have a plan on what to do after it’s released? "Sadly many small labels significantly cut back their marketing efforts once the album is out," says Music Biz Weekly podcast co-host Michael Brandvold. [Listen To…
Top 3 Fallacies Holding Back Your Music Industry Career
Manager Jake Udell breaks down and debunks the top three fallacies that he hears the most frequently from the music industry’s aspiring young leaders second guessing themselves or undercutting their ability to succeed. ____________________________ Guest post by Jake Udell of Art of Manager These are the top three fallacies I…
This Week In Music Commentary
This week, commentators from inside the music industry took to their soapboxes to examine the risk of music business 2.0 syndrome and explain why we need a conscious music tech revolution now, plus Barack Obama’s tribute to the late Nipsey Hussle. Optimistic Delusion And Music Business Version 2.0 Syndrome Read…
Getting It Done: The Week In D.I.Y. and Indie Music
Our tips and advice for the independent artists out there covered how to optimize your official YouTube artist channel, how you should be marketing your next album (or even single), fifteen secrets to boosting social media engagement, and more! Vevo Uses A Simple Tactic To Increase Music Video Views and…
Music Think Tank Weekly Recap: Tax Loophole • Music Technology • Submitting Your Music • More
This week on MusicThinkTank, contributors shared articles on a tax loophole just for songwriters, some important recent advancements in music tech to be aware of, how to submit music to blogs and radio, and more! Royalty Exchange | Here’s A Tax Loophole Just Songwriters Sam Bowman | Recent Advancements In…
REWIND: The New Music Industry’s Week In Review
In this cycle back through a busy week in the music industry, we revisit BTS’s meteoric rise past five billion Spotify streams, the decline of playlists and rise of podcasts, how Generation Z is reshaping the music business, and much, much, more! BTS Is First K-Pop Artist To Pass 5…
TOP POSTS: This Week’s Most Read Posts On Hypebot
Hitting the top of the charts among Hypebot readers this month, we had articles looking at BLACKPINK’s beating out of Ariana Grande and BTS for biggest YouTube debut, the distressing radio silence from PledgeMusic, why we need a conscious music tech revolution NOW, and more! BLACKPINK Beats Ariana Grande, BTS…