Digital music distributor INgrooves has launched a new data-mining tool designed to help labels sift through and make sense of the copious amounts of information now flowing from digital services to music suppliers. The technology is aimed at making it easier for clients to spot both marketing opportunities and potential…
Category archives: Indie Labels
Record Labels vs Spotify: Who Needs Who More?
On one side you have Spotify – an unprofitable company that needs to lower its cost of the content from three dominate players. On the other side, you have three major music groups that increasingly rely on income from streaming. When it comes right down to it, who – the…
NestaMusic’s Robby Towns Talks Marketing, Technology [INTERVIEW]
In this interview Robby Towns, founder of the Nashville-based strategic consultancy firm NestaMusic, chats about the role of technology in helping artists to connect directly with and market to fans. ___________________________ Guest post by Sam Taylor of The Message Behind The Artist is a Q&A style interview series featuring the…
Why It’s Critical To Hire A Graphic Designer For Your Next Release
As the music industry continues to shift and change, appearance and the visual component of music are becoming increasingly important, and having a graphic designer to rely on is essential for ensuring that you make a good visual impression. ________________________ Guest post by Jeanette Kats of the Symphonic Blog Appearance…
2018’s Live Music Trends That Are Changing The Industry
In this piece, Bill Leigh looks at key industry trends that are reshaping the live music business in 2018 and how it will affect labels, bookers and artists moving forward. ____________________________ Guest post by Bill Leigh of Eventbrite 2018 will be another record-breaking year for live music. “I haven’t seen…
How Much Does Streaming Earn U.S. Record Companies? [CHART Year To Year]
Revenues from recorded music in the United States grew from $7.5 billion in 2016 to $8.7 billion in 2017. In 2017, subscription and ad-supported accounted for 65% of U.S. recorded music revenues, up from less than 10% in 2011. 2017 was also the first time in years that physical sales…
Music Industry Gender Pay Gap Is Very Real [New Stats]
The music industry’s gender pay back is very real and even worse than many thought. The three major labels today released gender pay gap figures for the UK, this week and they offer a bleak snapshot of how women are devalued in the music industry. Recent legislation that forces UK…
Digital Music Marking, Messenger Bots [Interview with Blackstar London’s Olivia Hobbs]
In this edition of Behind the Artist we hear from Olivia Hobbs, the Managing Director of music consultancy for marketing, creative direction & strategic digital marketing at Blackstar London as she discusses effective digital marketing for artists and bands and how to utilize Facebook Messenger in these efforts. _________________________ Guest…
Record Deal Advances Skyrocketing (If You’re A Hip Hop Artist)
In the recent past, the contraction of the music industry took record company’s advances with it, to the point where artists would often opt out of record deals altogether. It looks like this belt-tightening may be coming to an end however, at least where hip hop is concerned. _____________________ Guest…
WMG Eyes Partnership With Exec It Fired For Cheating Musicians, Songwriters
Warner Music is reportedly in the final stages of negotiating a deal to distribute 12 Tone, the new label helmed by Doug Morris, the former CEO of WMG, Universal and most recently Sony. _____________________________________ When Warner Music Group fired Doug Morris in 1995, the their former chief executive filed a…